Katy Bachman


IQ Analysis: The New Frontier

Audio and video ads inserted into streaming content is fast becoming a reality. In the foreseeable future, streaming media on the Internet could look and sound a lot like its […]

IQ News: Virgin Radio Tops January Webcast Ratings

London-based Virgin Radio (www.virginradio.co.uk) vaulted to the top of Arbitron’s monthly Webcast ratings report (known as InfoStream), knocking Austin, Texas-based Texas Rebel Radio (www.texasrebelradio.com) out of first place into fifth. […]

Media Buyers Debate Radio at 4A’s

Radio consolidation isn’t quite the bogeyman for media buyers that it was two years ago when the Department of Justice’s Dando Cellini distributed his phone number to the agency world […]