Editor’s Pick

Amazon

3 Big Takeaways From Jeff Bezos’ Final Shareholder Letter as Amazon CEO

By Lisa Lacy

Mediaweek

Consumers Are Split on What Media Platforms Should Do With Their Data

By Kathryn Lundstrom

BRANDSHARE

While Talk of the Post-Pandemic Future Is on the Rise, SMBs Continue to Struggle

By Captivate

Ad Tech

Google Unveils Automated Brand Safety Tool to Create ‘Dynamic Exclusion Lists’

By Ronan Shields & Ethan Wu

Mediaweek

How the Pandemic Accelerated a Transformation Across Connected TV

By Mollie Cahillane

The people you are trying to reach today have different wants, needs and preferences than they did just a year ago. But what they’re really craving is connection.

BRANDSHARE FROM CANON SOLUTIONS AMERICA

Why Print Matters More Than Ever in a Post-Pandemic World

Latest News

First Things First

7 Post-Pandemic Super-Skills; Why Digital Cannes Lions Is More Inclusive: Tuesday’s First Things First

By Jess Zafarris

Performance Marketing

Vote Now for the 2021 Adweek Readers’ Choice: Best of Tech Partner Awards

By Adweek Staff

Platforms

Clubhouse Is at an Inflection Point

Media

Defector Media’s Harassment Protection Policy May Set a New Precedent

By Mark Stenberg

Challenger Brands

Challenger Brands

Mielle Organics Raises More Than $100 Million in Funding

By Richard Collings

Challenger Brands

Community Over Cookies: How Slim Jim’s Long Boi Gang Claimed Victory in March Adness 2021

By Jess Zafarris

Creative Disruption

ThirdLove Unveils Loungewear As Intimates Business Matures

By Richard Collings

Challenger Brands

A Cremation Service Explores the Beauty of Memories in Its Inaugural Animated Campaign

By Shannon Miller

Mediaweek

Mediaweek

How the Pandemic Accelerated a Transformation Across Connected TV

By Mollie Cahillane

Mediaweek

What’s Next for PRAM as Ad Targeting Fundamentally Changes?

By Andrew Blustein

Mediaweek

Consumers Are Split on What Media Platforms Should Do With Their Data

By Kathryn Lundstrom

Retailing

Walmart’s Saleel Sathe Explains How the Country’s Biggest Retailer Aims to Get Even Bigger

By Paul Hiebert

Promoted Content

3 New Behaviors of Media Consumers and What to Do About Them

Make Sure Your Commitment to Diversity and Inclusion Makes a Real, Lasting Impact

4 Ways to Revamp Your Customer Acquisition Strategy for the Next Phase of Digital Transformation

Are You Really Listening to the Conversation on Social?

By NetBase Quid

Partner Experts

6 Tips to Help Women Break Into the Boardroom

By Michelle Klein

Prioritize Digital Transformation to Become Truly Customer-Centric

By Gareth Davies

What Does the Next Wave of Retail Media Look Like?

Why Healthcare Marketers Are Turning to Streaming Audio to Build Vaccine Confidence

By Anna Clement

Adweek Podcasts

Diversity, Equity and Inclusion

Beyond the Pledge: Unpacking Allyship

By Nick Gardner

Adweek Podcasts

Adweek Podcast: Get Caught Up on Cannes, Media’s Top Talent and Celebrity-Owned Spirits

By Nick Gardner

Diversity, Equity and Inclusion

Beyond The Pledge: Embracing Data Transparency

By Nick Gardner

Adweek Podcasts

Adweek Podcast: The State of Sustainability

By Nick Gardner

Magazine

Beer, Spirits & Cannabis

Every Celebrity Has an Alcohol Brand—but What Spells Success?

By Kathryn Lundstrom

Customer Experience

Retailers Reimagine Shops-in-Shops for Next-Gen Consumers

By Richard Collings

Emerging Tech

Gaming Platforms Move Beyond Games Into Selling Virtual Goods in the Metaverse

By Patrick Kulp

Perspective

Founded on a Reputation for Clean Eating—Literally—White Castle Gave Rise to Modern Burger Chains

By Robert Klara

In case you missed it

Awards & Honors

These Were the Most Effective Ads of 2020, According to Kantar

By Stephen Lepitak

Programmatic

Verizon Media Now Has a Way to Target People When No User ID Is Present

By Andrew Blustein

Leadership & Talent

Does a Team’s Gender Affect How Creatives See a Portfolio? An Experiment Aimed to Find Out

By Stephen Lepitak

Sustainability

Nike Aims to Reduce Waste With Nike Refurbished

By Richard Collings

The Institute for Brand Marketing ™

Complimentary interactive courses and live educational experiences to help cultivate the skills to advance in a disruptive marketplace

GET STARTED TODAY

Agencies

Leadership & Talent

Exclusive: Wunderman Thompson Hires Omnicom Veteran as New York CEO

Media Agencies

MDC Partners Taps S4 Capital’s Rebecca Routs to Lead Senior Client Relationships

By Stephen Lepitak

Leadership & Talent

Nancy Reyes Elevated to CEO of TBWA\Chiat\Day New York

By David Griner

Fashion & Apparel

Asda’s Clothing Brand Hires Impero for ‘Significant’ Back-to-School Campaign

By Stephen Lepitak

Brand Marketing

AdFreak

Josh Groban Turns Beautiful Bean Footage Into a Soaring Ballad in ‘Bean Song’

By Leonardo Faierman

Beer, Spirits & Cannabis

Budweiser’s Clydesdales and Puppy Reunite to Sponsor Your First Post-Vaccine Beer

By Emmy Liederman

Sustainability

For Earth Day, Old Navy Is Eliminating Plastic Bags and Funding Young Environmental Advocates

By Kaila Mathis

Platforms

Facebook Continues ‘More Together’ Campaign With Two Spots Focused on Dance and Basketball

By Stephen Lepitak

Commerce

Retailing

Walmart Invests in GM’s Electric Self-Driving Vehicle Company

By Patrick Kulp

Earnings Reports

From Publishers to Big Tech: Here Are the Top Q1 Insights and Key Stats

By Matthew Scott Goldstein

CPG & Grocery

Grove Collaborative Enters Physical Retail With Target

By Paul Hiebert

Customer Experience

Retailers Reimagine Shops-in-Shops for Next-Gen Consumers

By Richard Collings

CONVERGENT TV

Programming & Performance

Wendy McMahon, Neeraj Khemlani Named Co-Chiefs of CBS News and CBS TV Studios

By Mollie Cahillane

Mediaweek

How the Pandemic Accelerated a Transformation Across Connected TV

By Mollie Cahillane

TV Upfronts

TV Networks Demand Third-Party Audit in Escalating Feud With Nielsen

By Kelsey Sutton

TV Upfronts

The CW Will Sit Out May’s Upfronts Week, Skipping an Event for the Second Year

Creativity

Adapting to Crisis

Milwaukee Shows How Local Partnerships Can Spread the Word About Getting Vaccinated

Life After Lockdown

Los Angeles Revives Its Tourism Push, Saying ‘Your Comeback Starts Here’

By Jane L. Levere

PSAs

This UK Ad Partnership Hopes to Help Criminalize Sexual Harassment in Public

Branding

Here’s Why You Won’t Find Talking Animals or Irritating Jingles in NJM Insurance’s Advertising

By Robert Klara

Inside the Brand

CMO Reboot Playbooks

Putting Your Own Oxygen Mask on First with Bayer’s Global Chief Marketing and Digital Officer

By Patricia Corsi

CMO Reboot Playbooks

Embracing Smart Risks and Re-inventing Company Policies with Emily Culp

CMO Reboot Playbooks

How To Crush It At Work Without Sacrificing What Matters Most With Bacardi’s Global VP

By Adrian Parker

CMO Reboot Playbooks

Onboarding Members In a Virtual World with Everlywell CMO

By Jenifer Dasho

Media

Media

Newsletter Platform Substack Goes Local

By Scott Nover, Mark Stenberg

Mediaweek

Consumers Are Split on What Media Platforms Should Do With Their Data

By Kathryn Lundstrom

Publishing

The Ziff Davis Creators Guild Walks Out in Protest of ‘Bad Faith’ Bargaining

By Mark Stenberg

Mediaweek

Professor Scott Galloway’s Mediaweek Talk Pulled No Punches—Especially When It Came to Big Tech

By Kathryn Lundstrom

Performance Marketing

Amazon

3 Big Takeaways From Jeff Bezos’ Final Shareholder Letter as Amazon CEO

Retailing

Walmart’s Saleel Sathe Explains How the Country’s Biggest Retailer Aims to Get Even Bigger

By Paul Hiebert

Platforms

Instagram: How to Restore a Recently Deleted Post

By Brandy Shaul

Mediaweek

How Brands and Agencies Are Navigating Relationships During—and Coming Out of—the Pandemic

By Kathryn Lundstrom

Programmatic

Mediaweek

What’s Next for PRAM as Ad Targeting Fundamentally Changes?

By Andrew Blustein

Ad Tech

Google Unveils Automated Brand Safety Tool to Create ‘Dynamic Exclusion Lists’

By Ronan Shields, Ethan Wu

Ad Tech

AppLovin Goes Public as a $28.6 Billion Company

By Andrew Blustein

Ad Tech

Adweek Special Report: The Death of Cookies

By Adweek Staff

Social Marketing

Sustainability

Facebook Sets Several Earth Day Initiatives Across Its Family of Apps

Platforms

Instagram Tests a Way for Users to Choose How to Handle Like Counts

Sports Marketing

Great Clips Lets NHL Fans Pick Their ‘Legendhairy Lineup’

Beer, Spirits & Cannabis

Busch Dog Brew Wants to Hire Your Dog