Advertisement

Topic: Virgin Group

Virgin Galactic Is Going to Be Social Media on Rocket Fuel

Edelman exec dishes on a never-before-seen buzz vortex

It might be many months before Virgin Galactic carries paying customers—rich people and celebrities, mainly, with $250,000 to fork over—into outer space. But given that Virgin Group CEO Richard Branson and…

Where's the Party? At 30,000 Feet

Virgin America marketing chief: 'What would Richard do?'

Luanne Calvert is used to working without a net, executing first-class, buzzworthy campaigns and forging relationships on the fly. When the five-year-old airline Virgin America, partly owned by Sir Richard Branson’s…

Advertisement