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Topic: Matthew McConaughey

Here's the First Commercial Matthew McConaughey Has Directed for Wild Turkey

Actor is serving as a creative director on the whiskey brand

If you were expecting some enjoyably nonsensical philosophizing to suddenly liven up the bourbon category now that Matthew McConaughey is Wild Turkey's creative director—well, his first directorial effort for the brand probably…

Matthew McConaughey Is Crafting Ads for Wild Turkey as Brand's New Creative Director

Hands-on role more than a celebrity stunt

A few years ago, when Wild Turkey approached Matthew McConaughey to be the celebrity spokesman for its new ad campaign, the Oscar-winning actor told the brand he "wanted to be…

10 Celebrities and Influencers Who Infuse Pop Culture With Intellect and Creativity

They make us laugh, think and wonder what's next

Pop culture may always feel shallow and image-obsessed, but if you look past the reality shows and pre-fab pablum, it becomes clear we're actually in a golden age of creativity.…

Matthew McConaughey and Jimmy Kimmel Made 3 Local TV Ads for an Austin Video Store

For when you really need Hot Dog on VHS

Matthew McConaughey and Jimmy Kimmel have taken it upon themselves to get some attention for an old-school video store in Austin, Texas, and they've created three hilarious local TV ads…

Matthew McConaughey Returns for Another Round of Strange Spots for Lincoln

Contemplating balance, rain and a massive sunroof

Matthew McConaughey's oddly philosophical and rambling Lincoln spots were certainly some of the most talked-about (and parodied) ads of 2014. And now there's even more to mock or meditate on.  In…

24 Hours in Advertising: Monday Dec. 29, 2014

Social media wins recapped, marketers look ahead to 2015, and McConaughey plans more Lincoln ads

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: Ten innovative digital ad products from 2014  From Google Shopping campaigns to Twitter…

Presenting the Winners of the Television Hot List

It was a big year for HBO

Ad Competition From Big-Name Actors Pushes Athletes to the Sidelines

The incredible shrinking athlete endorsement deal, Part 2

Remember a couple of decades ago when movie stars such as Arnold Schwarzenegger would only appear in commercials airing in Japan or Europe? Now there is a long list of actors…

Here's a Supercut of the Most Hilarious Matthew McConaughey Lincoln Ad Parodies

Better than all right, all right, all right

They say imitation is the sincerest form of flattery. But when it comes to parodies of Matthew McConaughey's earnestly enigmatic Lincoln campaign, something tells me people are just making fun…

Matthew McConaughey Talks a Lot of Bull With Just a Few Words in First Lincoln Ad

Three spots launched Thursday

Matthew McConaughey takes his time in his first Lincoln ad through Hudson Rouge. There are almost more pauses than words of dialogue in the 60-second spot, as the Oscar-winning actor and…

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