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Topic: The Martin Agency

A Creative Leader From Martin Agency Has Moved to Erwin Penland

Mike Lear will work on clients like Denny's, L.L.Bean

Erwin Penland has made its first big staffing move since the November announcement that CMO Joe Saracino would replace outgoing ceo Joe Erwin by hiring Martin Agency veteran Mike Lear…

Oreo and Adam Lambert Kick Off the Cookie's Campaign About Diversity and Tolerance

'Open Up' and be childlike again, says the brand

Oreo is the latest brand to take a stab at making the world a better place, as it launches a global campaign urging people to "Open Up" to new people…

Moen Selects Havas Chicago as Its Lead Creative and Media Agency

Brand wants to reinvent for a new generation

Moen has consolidated its marketing business at Havas Chicago, awarding the agency brand responsibility for creative, media, digital and content. The faucet manufacturer's measured media spending through the third quarter was…

Ad of the Day: Geico Expands Its Brocabulary to Sell Brotastic Brosurance

Martin spins off 'Flextacular' spot into '80s-style bonus clips

Bro bro bro bro BRO! That word will be lodged in your brain but good thanks to its unholy repetition in The Martin Agency's latest work for Geico. A 30-second "Flextacular"…

Ad of the Day: Geico's New Mom Character Is So Good, They Couldn't Do Just One Spot

Cindy Drummond gives Martin plenty of material

In The Martin Agency's latest "It's What You Do" ad for Geico, a James Bond-style super-spy takes an unexpected phone call that severely cramps his style just as the bad…

How the Best Ad Campaign of 2015 Hilariously Hacked the Lowly Preroll Ad

Inside The Martin Agency's 'Unskippable' work for Geico

Everything was in place to shoot something special. Geico CMO Ted Ward liked the idea so much, he had approved it immediately. ("We didn't pass this one by anybody," he would…

Oreo Gets Into the Trend of Adult Coloring With Holiday Packaging You Can Draw On

'Wonderfilled' becomes 'Colorfilled'

If you weren't aware, coloring books for adults are enjoying a bit of a renaissance—as they offer a playful framework for both creativity and anxiety/stress reduction. And brands, of course,…

The Untold Story of This Bald, Toothless Baby and Her Adorable 1993 Print Ad

Sage Coy looks back at an unlikely journey

If you were the baby girl in the 1993 print ad below—by The Martin Agency for Healthtex baby clothes—you might have had reason to be a little miffed. You just…

After 80 Years With One Ad Shop, Land O' Lakes Hires The Martin Agency

Big changes at America's top butter brand

Two months after announcing its creative review, Land O' Lakes Inc. has picked The Martin Agency as the agency of record for its dairy brands including Land O' Lakes butter…

10 Dream Jobs for Creatives and How the People Who Have Them Got Them

From working Snickers at BBDO to Dove with Ogilvy

A career in advertising can be a notorious slog, especially at the beginning. Working grueling hours on dog's-breakfast accounts, watching 99 percent of your ideas—often the best ones—die on the vine,…

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