Topic: Edelman
Daniel J. Edelman, founder and chairman of the eponymous public relations agency, died today of heart failure, the agency confirmed. He was 92 years old. Edelman founded Edelman, the company, in…
Nestlé USA confirmed it has launched an agency review for media and digital planning and buying currently at ZenithOptimedia. The incumbent is part of the consideration process as well as…
Facing increased competition and shareholder pressure to reduce advertising costs, specialty mattress maker Tempur-Pedic has moved to Minneapolis’ Carmichael Lynch as its lead creative agency. It could not immediately be determined…
You've already seen Kellogg's Crunchy Nut cereal personified as a '60s-style, yellow-spandex-clad superhero fighting to restore flavor to breakfast. Now, in a new video created in collaboration with Funny or…
News Corp.’s damage control offensive—which has visibly ramped up in the past three days—bears the mark of Edelman, the public relations firm it hired three days ago to mop up…
