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Topic: Bic

'Bic for Her' Pens Deluged With Sarcastic Reviews on Amazon

Silly product gets response to match as backlash gathers steam

The sarcastically adoring Amazon.com review is a time-honored bit of anti-consumerism dating back to the Three Wolf Moon T-shirt and surely further than that. Now, it's Bic's turn to get…

Bic Gets You All Shaved Up for Human Curling

Bic razors and Paris agency Buzzman have found a new rationale for full-body shaving that's even more disconcerting than the usual ones—as preparation for human curling. As a rule, I…

Retro razor ad doesn't have legs to stand on

Chevrolet doesn't have a monopoly on retro-sexism these days. This '50s-style ad for Bic Soleil razors has been pulled from Toronto's subway after an outcry from those who say…

Those without DVR, grab your Bic pens now

BorghiErh/Lowe in Brazil makes a point for Bic pens (sorry) via a trio of amusing low-budget TV commercials that we're told will "only be shown once." We're given the…

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