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Topic: Acquisition

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Publicis Groupe Acquires E-Commerce Shop Ohio-based firm will be folded into Razorfish

Publicis Groupe is acquiring e-commerce shop Crown Partners. Following the acquisition, Crown will be folded into Razorfish’s technology platform services, The Wall Street Journal reports. The tie-up makes sense because, as…

July 1, 2014, 2:34 PM EDT

Apple Will Pay $3 Billion for Beats Electronics Tech giant confirms largest-ever acquisition

Apple has confirmed to the The New York Times that it will purchase Beats Electronics for $3 billion.  Rumors had begun to swirl about an acquisition in early May when the Financial…

May 28, 2014, 6:34 PM EDT

Yahoo Buys Upstart Snapchat Rival Blink Enters secret messaging fray

Yahoo is buying its way into the discrete messaging craze with another acquisition. An app called Blink is Yahoo CEO Marissa Mayer’s latest takeover target.  Blink is a small startup with…

May 14, 2014, 12:25 PM EDT

7 Concerns About the Apple-Beats Deal But there's apparently $1 billion reasons Dr. Dre loves it

With Apple reportedly buying his music brand, Dr. Dre is ready for the billionaire title, or as R&B singer Tyrese Gibson said in a video posted online, "The Forbes list…

May 9, 2014, 5:03 PM EDT

Publicis Says Inequality Doomed the Company’s Union With Omnicom Maurice Lévy cites difficulties in a planned merger of equals

Omnicom Group thinks that cultural differences doomed plans for Omnicom and Publicis Groupe to merge, but Publicis Groupe believes inequality was the culprit. In an interview with CNBC today, Publicis Groupe…

May 9, 2014, 1:20 PM EDT

Report: Apple Buying Beats Electronics for $3.2 Billion Would be largest acquisition for company to date

Apple is in talks to acquire Beats Electronics for $3.2 billion, the Financial Times reported on Thursday. If the Silicon Valley giant does end up buying the Jimmy Iovine and Dr.…

May 8, 2014, 6:44 PM EDT

Merkle Acquires Digital Player New Control Deal expands Merkle's footprint to Chicago

Customer relationship marketing specialist Merkle has acquired New Control, a digital and direct marketing shop whose clients include Chase, PNC Bank, Visa, Gap and Sony. The terms of the deal--which was…

April 2, 2014, 6:59 PM EDT

Lithium Calls Klout Acquisition a 'Relaunch' All-stock deal valued at $200 million

Lithium Technologies paid $200 million for Klout, the social media scorekeeper, in a deal made official today. Lithium CEO Rob Tarkoff said the addition of Klout signifies a relaunch for…

March 27, 2014, 1:17 PM EDT

Facebook Buys Oculus for $2 Billion Sees future in virtual reality headset

Facebook has just announced a $2 billion deal to buy Oculus VR, the immersive virtual reality headset maker. In the announcement, CEO Mark Zuckerberg reiterated his company's mobile-first focus while…

March 25, 2014, 6:10 PM EDT

Google Winds Down Wildfire to Focus on DoubleClick Integration Competitor Sprinklr says it's going to gain from the move

Google’s Wildfire clients—companies like Amazon, Gap, Dairy Queen, Cisco—are looking elsewhere for their social media management needs. The company that the search giant bought in 2012 for a reported $250…

March 14, 2014, 1:49 PM EDT

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