David Griner

David Griner

David Griner is creative and innovation editor for Adweek.
David Griner is Adweek's creative and innovation editor. He's been covering agencies, creativity, technology and marketing innovation for more than a decade and is host of Adweek's podcast, "Yeah, That's Probably an Ad."

Ads for France’s Canal+ Struggle to Compare It to Netflix Without Saying ‘Netflix’

BETC gets cleverly meta in promoting the network as a 'content platform.'

To Celebrate the Breaking Bad Movie, Domino’s Hid Pizzas on Rooftops in Brazil

Agency Gut revives an iconic scene, offering a year of free pizza to the first to find each one.

For National Coming Out Day, These Polar-Opposite PSAs Show 2 Paths Parents Can Take

RPA and the Los Angeles LGBT Center contrast the impacts of support vs. isolation.

Nine Inch Nails’ ‘Hurt’ Is Beautifully Reimagined, Giving Hope to Hospitalized Children

Canada's SickKids hospital and agency Cossette create another stirring masterpiece.

Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater

The takeover promoted Cursed Child's global expansion.

Smirnoff Embraces Its Wild Backstory with ‘Infamous Since 1864’ Global Ad Campaign

72andSunny crafts the brand's first worldwide ad push in 25 years

Hate Small Talk? Burger King’s ‘Silent Drive-Thru’ Cuts the Chatter

An innovation we owe to introverted Finns.

Skittles Shows How to Escape a Witch’s Clutches in Its First Halloween Ad Since 2014

Try just being really, really annoying about wanting more Skittles.

On the Adweek Podcast: How 2 Web Comic Pioneers Have Evolved With the Internet

Drew Toothpaste and Natalie Dee look back on 17 years of creating daily content.

5 Perilous Choices You’ll Face in the Wendy’s Role-Playing Game

Can you conquer Feast of Legends: Rise from the Deep Freeze? Here are some examples of the decisions you'll face.