Advertising & Branding
:Out Of Home
Plenty of subway stations look like they belong in a horror movie, but this Paris promotion for Ridley Scott's Alien prequel Prometheus takes the concept to the extreme, setting up…
Automakers are getting ever more inventive with the literature they package with new vehicles. In the U.K., we saw the guide to Britain's tiny roads that came free with Volkswagen's…
Comedy Central's "Fully Torqued" phallic billboard on Hollywood's Sunset Boulevard touting the new season of its Workaholics sitcom is awfully silly. TMZ claiming that its coverage of the sign is…
What shall we do with the drunken sailor? Sign him up for a tour of duty on the Guinness submarine! The vessel comes complete with a "deep-sea bar" and Austin…
Minnesota resident Bennett Olson isn't the first guy to put his big grinning face on a billboard in an effort to get a job, but so far he's the only…
Interactive billboards can occasionally encourage more socially beneficial behavior than playing giant games of Pong. Case in point—this clever installation at London's Euston Station by JWT for the National Centre…
We've been writing a lot about Ikea lately—its full store inside a banner ad, its rent-paying catalog, its throwback-futuristic home-theater systems. Here's another great idea to add to the pile—the…
The Heartland Institute disputes global warming, but that didn't stop the conservative social-issues group from turning up the heat with a suburban Chicago billboard showing a typically crazy-faced portrait of…
Auto dealers long ago mastered the art of putting the squeeze on consumers, but DDB London cleverly tightens the vise in a campaign introducing Volkswagen's Up! small car to the…
Some say Kenneth Cole will never learn. I'm more of the opinion that he has absorbed some lessons—like how to court controversy and coverage while (mostly) avoiding real carnage—all too…
