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4 Great Direct Mail Welcome Ideas

Performance Marketing

A direct mail welcome package can be one of the first few communications that your customer gets. Here’s a sampling of some I found.

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HP, Snapchat and Amex Are Hosting Some Amazing Activations at NYC’s Panorama Music Festival

Performance Marketing

Technology, as an idea, isn't as cool as music in most circles, but it's at least hip enough to be invited to the party. And so are the brands who [...]

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Amex Is the First Sponsor of Buzzfeed’s Nifty Channel With New ‘Epic Everyday’ Campaign

Brand Marketing

American Express has teamed with Buzzfeed for a new campaign targeting older millennials.

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American Express Is the First Financial Institution to Make a Facebook Messenger Bot

Performance Marketing

Add American Express to the growing list of brands planning for a bot-driven future.

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KitchenAid Brings Aspen’s Food & Wine Classic to Your Home

Brand Marketing

If you're not one of the 5,000 food fans attending this year's sold-out Food & Wine Classic in Aspen, KitchenAid is bringing the culinary world's preeminent event to you.

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NBC and American Express Will Replace 30 Minutes of Commercials With Sponsored Content

Convergent TV

When BuzzFeed announced Thursday it had hired its first executive creative producer to start ramping up content for brands, we didn't think the results would come this quickly.