What One FinServ Marketer Gets About Print and Direct Mail
I was happy last week to see a brand new print magazine pop up in the mail from American Heritage Federal Credit Union.
Indeed’s B2B Direct Mail Promises an Easy Way to Recruit
The world’s No. 1 job website lays out an easy path for prospects to follow with this B2B direct mail campaign.
Porsche’s Email Newsletter Builds on Customer Loyalty
The high-performance auto brand’s powerful email newsletter builds the brand as well as relationships with customers.
Overseas Adventure Travel’s Get-a-Friend Direct Mail
A group tour operator’s direct mail piece offers its best customers several incentives to share referrals with their friends.
3 Examples of Purpose-Driven Brand Email
Who’s doing a good job at using email to develop and support their purpose-driven brand? Let’s quickly look at a few examples.
USGA’s Direct Mail Puts a Face (or Two) on Its Membership
A golf membership organization’s direct mail membership campaign literally focuses on members.
Bee Free Honee’s Email Marketing Takes the Sting Out of Summer
An email campaign from a company selling a honey substitute provides 2 good reasons to order.
B2B Content Marketing Powers Marvin Windows Direct Mail Newsletter
A manufacturer of windows and doors uses a B2B direct mail newsletter to provide valuable content.
4 Great Direct Mail Welcome Ideas
A direct mail welcome package can be one of the first few communications that your customer gets. Here’s a sampling of some I found.