Tony Case


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    This Daring PSA for Organ Donation Introduced the Jerk Everyone Came to Love

    Brand Marketing

    We come from different places, have our individual jobs, families, hobbies, charms, quirks and beliefs. But among the things we all have in common: everybody everywhere knows somebody who's a [...]

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    Presenting The Hot List, the Year’s Best in Print, TV and Digital Content

    Brand Marketing

    This was the year that Donald Trump dominated and demonized the media. That magazines built around news and analysis (New York, The New Yorker, Time) made the biggest impact, and [...]

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    Martha Stewart Is a Hit at Cannes Thanks to Her Epic Tweets

    Brand Marketing

    Even for the famously oversubscribed Martha Stewart, this has turned out to be a crazy busy week.

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    3 Keys to Bringing a Global Campaign to a Local Market

    Brand Marketing

    CANNES, France—How does a global marketer like Unilever put the focus on the individual consumer? At scale, of course. "We have gone from mass marketing to mass customization," said Keith [...]

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    Don’t Worry: Oliver Stone Still Mistrusts the Government, Media and Technology

    Brand Marketing

    CANNES, France—Filmmaker Oliver Stone showed up at Cannes Lions to play his well-practiced, man-disaffected-with-everything routine, to accuse the corporate-owned media of complicity with first world governments, to blast tech giants [...]

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    3 Brands That Stood Out at Aspen’s Food & Wine Classic

    Brand Marketing

    Adweek responsive video player used on /video.

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    Celebrity Cruises CMO on Marketing the Luxury of the Seas to Landbound Foodies

    Brand Marketing

    It's the second day of the weekend-long Food & Wine Classic in Aspen, and Peter Giorgi, the new chief marketing officer of Celebrity Cruises, has just flown in from Helsinki [...]

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    KitchenAid Brings Aspen’s Food & Wine Classic to Your Home

    Brand Marketing

    If you're not one of the 5,000 food fans attending this year's sold-out Food & Wine Classic in Aspen, KitchenAid is bringing the culinary world's preeminent event to you.