Let’s set the scene: Your horse pulls up to town, your boots hit the dirt, you look around and put your hand on the holster. Except you’re not in a Wild West film—you’re sitting at your desk, talking to a TikTok influencer, trying to negotiate a brand deal.
Which social media strategies are winning long-term loyalty and how can your brand build memorable and shoppable moments in the space? Find out at Social Media Week Europe, 7–9 Nov. in London. Virtual passes also available. Sign up today.