YouTube Shares Its Top 10 TrueView for Action Direct-Response Ads for 2019

Grammarly took the top spot

TrueView for Action ads contain clickable elements that viewers can use to take actions TARIK KIZILKAYA/iStock

Grammar may not come across as the most exciting topic, but it was compelling enough to drive an ad from grammar checking application Grammarly to the top spot on the YouTube Ads Leaderboard for its TrueView for Action direct-response ads for 2019.

@9Number9 David Cohen is editor of Adweek's Social Pro Daily.