Amazon Advertising, Explained

Tools will likely change a lot in 2020

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Amazon Advertising is a fast-rising player in the field dominated by Google and Facebook. Amazon

When 2019 wraps, Amazon’s advertising business is projected to be more than 50% bigger than it was a year ago—when advertisers spent nearly $5 billion—as it continues to challenge its much bigger rivals, Google and Facebook.

@lisalacy Lisa Lacy is Adweek's Commerce Editor.