The Media Agency of the Year Issue 2017 Leadership & Talent 72andSunny Moves Its New York Staff to Brooklyn and Is Absolutely Loving It 72andSunny moved out of New York's crowded Lower Manhattan and is now an open office space amid thriving startup culture. Marketing Innovation Frat-boy Fave Jägermeister Is Taking a Shot at the Cocktail Crowd Despite its challenges, Jägermeister remains the No. 1 imported liqueur in the U.S., and is by far the most fabled libation you can order at a bar. Media Influencers Q&A: Sports Illustrated Editor Chris Stone on Scoops, Social and the Swimsuit Issue The brand's famous midwinter issue hits newsstands this week. Leadership & Talent This New York Agency Focuses on Purpose-Driven Campaigns Oberland works with The Nature Conservancy, Juice Press and others, believing that "purpose—very much like digital—is here to stay as a trend.” Brand Marketing Counterfeit Goods Are a $460 Billion Industry, and Most Are Bought and Sold Online According to the International Trademark Association, $460 billion worth of counterfeit goods were bought and sold last year, much of it online. Mobile What’s the Value of a Vine Camera Loop to Marketers? Experts weigh in on Vine Camera's future value for marketers. Programming & Performance Here’s What Broadcast TV Presidents Have Learned So Far This Season The five broadcast chiefs talked with Adweek about the biggest lesson they’ve learned so far this season. Data & InsightsPresented by Infographic: How Gens X, Y and Z Consume Video Content There are compelling differences when consumers go to various video platforms to watch product reviews. Media Agency of the Year 4 Traits Every Modern Media Agency Executive Absolutely Has to Have Agencies are on the verge of an opportunity to innovate, collaborate and consult as true marketing partners. Media Agency of the Year How Hearts & Science Went From Zero to Winning P&G and AT&T in 7 Months In December 2015, Omnicom’s Hearts & Science landed the lion’s share of Procter & Gamble’s multibrand planning and buying business.12Next »