Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
According to the International Trademark Association, $460 billion worth of counterfeit goods were bought and sold last year. Not surprisingly, much of it happened online. “The internet makes it easy to hide,” said INTA anti-counterfeiting coordinator Tiffany Pho.
But where online do most fake goods change hands? A new study from Red Points, a brand-protection firm based in Barcelona, Spain, shines a light into this shadowy realm.
Using data generated by its custom-built web crawlers that search for fake merchandise on behalf of its 200 clients, Red Points compiled a Top 10 list of sites where counterfeit goods are most frequently bought and sold.