AB InBev and Dentsu Look for Better Ways to Gauge Consumer Attention
The aim of the brewing giant is to achieve a return proportional to its investment.
How the Pandemic Changed Ulta Beauty’s Digital Strategy
The beauty retailer's top marketers discuss how the brand switched to a more flexible strategy.
Walmart Will Fill Vacated In-Store McDonald’s With Services, Other Eateries
The burger chain is scaling back its presence inside the discount retailer.
Nike Aims to Reduce Waste With Nike Refurbished
It's the latest brand to jump into the red-hot resale market.
Retailers Reimagine Shops-in-Shops for Next-Gen Consumers
Target, Nordstrom and Kohl's are hinting at new possibilities for an old concept in retail.
Amazon Adds Aplenty to Its Growing List of Private-Label Brands
The food brand joins others such as Happy Belly, Wickedly Prime and Solimo.
Bed Bath & Beyond Unveils New Campaign Under A ‘Home, Happier’ Tagline
It's the first under chief brand officer Cindy Davis.
Mielle Organics Raises More Than $100 Million in Funding
It's a breakthrough for the Black-owned haircare brand, which signed musician Megan Thee Stallion as its brand ambassador.
CMO Rupen Desai Discusses Dole’s Plans for Sustainability and Addressing Malnutrition
And it's also looking to foster a more sustainable agriculture via its "Sunshine for All" efforts.
J.Crew Names Derek Yarbrough CMO
The new appointments are intended to accelerate the transformation of J.Crew and its Madewell and J.Crew Factory brands into a digital-first, purpose-driven company.