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Procter & Gamble owns a slew of the world’s best-known CPG brands, from Tide to Always, SK-II to Head & Shoulders. In the conglomerate’s Super Bowl spot, several of those brands will be highlighted—in a single commercial.
P&G’s Super Bowl 54 spot will feature several of its most recognizable mascots and spokespeople, including Head & Shoulders’ Sophia Vergara, Old Spice’s Isaiah Mustafa and the Charmin Ultra Strong bear with glasses. The spot is scheduled to air during the fourth quarter of the Big Game.
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