Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Following a rise in home cooking amid the coronavirus crisis, Cheetos is putting its own spin on a beloved dish that will quite literally spice up people’s meals.
Cheetos Mac ‘N Cheese, available in both box and cup packaging, comes in three flavors: Bold & Cheesy, Flamin’ Hot and Cheesy Jalapeño. The corkscrew-shaped pasta noodles are inspired by brand mascot Chester’s cheetah tail, according to Cheetos parent company PepsiCo. It will debut at Walmart locations on Aug.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in