Year in Review

6 Standout Marketing Campaigns in 2019's Sizzling Fake Meat Movement

Burger King's Impossible Whopper, KFC's chicken-free chicken and other memorable ads

Dax Shepard (and Kristen Bell) fronted one of the best fake meat campaigns of 2019.Lightlife
By T.L. Stanley

December 30, 2019

Before the chicken sandwich-fueled stampede of the late summer and fall, there was the meatless movement of 2019, where alternative proteins were all the rage.

T.L. Stanley

T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.

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