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The mere six-month gap between the rescheduled 2020 Summer Olympic Games in Tokyo and the 2022 Winter Olympics in Beijing provides a challenge in terms of content creation and advertising opportunities, and Discovery and Snap Inc. are teaming up to meet that challenge head-on.
The two parties entered into a content and advertising partnership that will bring the best Olympics content and coverage from Discovery+ and the media giant’s Eurosport network to a new Eurosport Olympics daily Show
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