Summer Olympics in Tokyo Postponed to 2021 Due to Coronavirus

Decision to delay leaves NBCUniversal with $1.25 billion-plus ad revenue hole for 2020

olympic track and field runners
The Tokyo Olympics, which had been set to take place from July 24-Aug. 9, have been postponed. Getty Images

Key insights:

In a move that has seemed inevitable for more than a week, the 2020 Summer Olympics have become the latest sports event—and by far the biggest—to be postponed as a result of the novel coronavirus pandemic.

@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.
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