Advertisers Can Now Buy the First Commercial Users See on Snapchat Shows

It's perhaps Snap's most ambitious ad offering yet amid an ecosystem rocked by Covid-19

the snapchat app logo
Snapchat introduces new ad offerings at a time when people are under quarantine. Phil Barker — Future Publishing via Getty Images

Snapchat announced today a new way for brands to advertise on the platform.

@ScottNover Scott Nover is a platforms reporter at Adweek, covering social media companies and their influence.