Publishing

Advertisers Can Now Buy the First Commercial Users See on Snapchat Shows

It's perhaps Snap's most ambitious ad offering yet amid an ecosystem rocked by Covid-19

the snapchat app logo
Snapchat introduces new ad offerings at a time when people are under quarantine. Phil Barker — Future Publishing via Getty Images

By Scott Nover

April 27, 2020

Snapchat announced today a new way for brands to advertise on the platform.

Scott Nover
@ScottNover scott.nover@adweek.com Scott Nover is a platforms reporter at Adweek, covering social media companies and their influence.
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