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Topic: Wonderful Pistachios

John Cena Is Not an Elephant, but Now He's Playing One on TV for Wonderful Pistachios

Voices 'Ernie' in new campaign

Hey, that elephant sounds awfully familiar! WWE superstar and commercial pitchman extraordinaire John Cena, named to Adweek's Creative 100 this year, voices Ernie, an animated mascot debuting today in a new…

Stephen Colbert, Kelly Ripa and Other TV Stars Recall Their Most Memorable Commercials

From Super Bowl spots to local hair salon ads

Many of fall TV's biggest stars have one thing in common: They appeared in commercials early (and sometimes, not-so-early) in their career as they tried to break into Hollywood. Earlier…

Nike Ends Endorsement Deal With Manny Pacquiao After Homophobic Comments

Brand calls remarks 'abhorrent'

Nike will no longer be endorsing Manny Pacquiao. The brand's decision to cut ties with the boxer follows backlash over homophobic remarks he made on Filipino television, saying people in…

Stephen Colbert Is Excited That You're Excited for His Wonderful Pistachios Ad on the Super Bowl

But who's he paired with?

As celebrity Super Bowl endorsers go, Stephen Colbert is somewhat unique because he's actually funny. He's amusing even in the few seconds of the teaser below for his Wonderful Pistachios…

Stephen Colbert Gets Crackin' as Super Bowl Star for Wonderful Pistachios

Two ads will kick off yearlong campaign

At this year's Super Bowl, Wonderful Pistachios will take a break from its usual "what's hot this minute" approach and feature a star with a bit more lasting power: Stephen…

Does Real-Time Marketing Work?

Topsy crunched Twitter data for recent examples

Ever since Oreo had its big Super Bowl blackout moment, netting nearly 7 million tweets, marketers have used social media to capitalize on just about every news and cultural moment,…

Dennis Rodman Goes Boom in Pistachios Ad With Fake Kim Jong-un

Prancercise lady joins the campaign, too

Keyboard Cat, Snoop, Psy, the Winklevoss twins and Snooki were all in on the joke. Can the same be said for Dennis Rodman and the Prancercise lady? Oh sure, it's…

Super Bowl Teams' Fans Pick Favorite Brands

Baltimore likes BlackBerry, San Fran digs Calvin Klein

Social media data around the Super Bowl is becoming part of the big game fun—especially in the marketing world. So with that in mind, what can the brands "liked" on…

Gangnam Style's Psy to Star in Super Bowl Ad for Wonderful Pistachios

Paramount Farms nut brand turns to South Korean rapper for a :30

It was probably inevitable that Wonderful Pistachios, a brand known for cartoony commercials with broad comedy and D-list celebrities, would eventually end up on the Super Bowl. And indeed, the Paramount…

Snoop's Druggy Pistachios Ad Drives the Networks Nuts

Marketer also hits up Twitter and Google

Having your latest commercial in a long-running campaign dubbed "too hot for network TV" can only be a good thing. So, congrats to Paramount Farms' Wonderful Pistachios for its cheeky…

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