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Topic: Wieden + Kennedy

Maxwell House Drops Wieden + Kennedy in Portland Agency lays off 30 staffers

Kraft has shifted creative responsibilities on its Maxwell House brand, after less than a year at Wieden + Kennedy. The loss contributed to the agency's decision to layoff some 30 staffers…

May 21, 2014, 10:05 AM EDT

Coca-Cola Unveils First TV Ad Made Completely With User-Generated Content Teens show what a sip of the soda feels like

Here's a first for Coca-Cola—a TV commercial comprised entirely of short video clips made by fans (aside from some very brief animations). The spot, produced by Wieden + Kennedy and set…

May 20, 2014, 11:59 AM EDT

Wieden + Kennedy Wasted This Client's Money on Awful Ads, but That Was the Point Billboard made of hair, anyone?

Hiring a fashion designer to make a T-shirt for a rat. Sponsoring a soccer team best known for its embarrassing losses. These seem like particularly odd ways to spend an…

May 19, 2014, 11:48 AM EDT

These Sharks Are the OGs of Venice Beach Zambezi aims to turn consumers into fans

Specs Who Brian Ford (l.), co-founder, ecd, and Chris Raih, co-founder, managing director What Full-service creative agency Where Venice, Calif. What if not all sharks live in the water? A block east of the…

May 15, 2014, 6:52 AM EDT

Ad of the Day: Heineken Unlocks the Secrets of a City in Latest Blockbuster Also, special new bottle designs

For Heineken's peripatetic "Man of the World," it's time for a staycation. In this new spot from Wieden + Kennedy Amsterdam—the seventh film in "The Legends" series—the charming, resourceful and worldly…

May 12, 2014, 11:50 AM EDT

Reckitt Benckiser Adds 3 Shops to Its Creative Roster W+K, Droga5, McCann come aboard after global review

After a global review of a handful of its biggest brands, Reckitt Benckiser has added three agencies to its creative roster. Droga5 has picked up creative responsibilities on Air Wick and…

May 12, 2014, 10:58 AM EDT

Old Spice Lets Its Fingers Do the Walking in Real-Time Twitter Campaign 'How many fingers am I holding up?'

Idle hands are the devil's playthings, and those hands look particularly evil when they have 14 fingers or the heads of chickens. Earlier today, Old Spice posed a simple question on…

May 8, 2014, 4:43 PM EDT

Crispin Porter + Bogusky Taps Spence Kramer for New Global Managing Director Role Joins from Wieden + Kennedy

Spence Kramer has joined Crispin Porter + Bogusky as global managing director, a newly created role.  He will work on global business across the agency's eight offices (Los Angeles, Boulder, Miami, São…

May 8, 2014, 10:56 AM EDT

Ad of the Day: It Wouldn't Be Mother's Day Without P&G Making You Weep Revisiting Molly Hincka and her mom

Procter & Gamble, the self-described "Proud sponsor of moms," always has something special planned for Mother's Day. Last year, it was the spot with Eunice Kennedy Shriver and Maria Shriver.…

May 7, 2014, 11:44 AM EDT

The World Cup Is All Anyone Wants to Talk About in ESPN's New Ad W+K starts the conversation

If World Cup fever is getting to you, well, you're not alone. This new 30-second spot from Wieden + Kennedy in New York, shot mostly in New York, shows American soccer…

May 2, 2014, 12:52 PM EDT

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