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Topic: W3C

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Ad Industry Will Soon Unveil a Do Not Track Browser Solution Consumers will be able to opt out of data collection

After dissing the likes of Microsoft and Mozilla for their default Do Not Track browsers and after walking out of the World Wide Web Consortium's tracking protection working group, the…

April 29, 2014, 3:01 PM EDT

DAA to Convene New Do Not Track Group [Updated] Vote will decide if embattled W3C working group should continue working

As the World Wide Web Consortium's Do Not Track group continues to spin out of control, the Digital Advertising Alliance—which is exiting the multi-stakeholder group—convened a new group to work…

October 9, 2013, 3:49 PM EDT

Digital Advertising Alliance Exits Do Not Track Group Development could renew calls for privacy laws

Ad community to the World Wide Web Consortium: The Do Not Track working group process is broken. Dissatisfied with the failed, two-and-a-half-year-old process to establish a universal Do Not Track standard,…

September 17, 2013, 12:40 AM EDT

Peter Swire Quits Group Tasked With Creating Out Do Not Track Standard Future of tracking group at a crossroads

When the World Wide Web Consortium's tracking protection working group, which is tasked with coming up with a Do Not Track browser standard, last met in July, the group was…

August 28, 2013, 9:48 AM EDT

Consumers Will Soon Be Able to Opt-Out of Targeted Mobile Ads Counterpart to online advertising choices

While the World Wide Consortium sputters and spits trying to negotiate a Do Not Track standard to protect consumer privacy online, the digital advertising business is forging ahead with expanding…

July 24, 2013, 10:01 AM EDT

Turmoil Surfaces in the Do Not Track Group Process disagreement may derail goal of consensus

Few participants in the W3C's tracking protection working group are happy with the way things are going. And now a controversy around process has erupted just as the group is…

July 19, 2013, 12:12 PM EDT

W3C Group Rejects Industry Do Not Track Proposal Consensus elusive as adoption deadline nears

The advertising industry suffered a setback late last night when the Tracking Protection Working Group of the World Wide Web Consortium rejected the Digital Advertising Alliance's draft proposal for a…

July 16, 2013, 9:56 AM EDT

What Exactly Does ‘Do Not Track’ Mean? Digital Advertising Alliance is fighting misinformation

The digital ad business last month took a beating from Sen. Jay Rockefeller (R-W.Va.) during the Commerce committee’s eighth privacy hearing in the past 18 months. Rockefeller, a big proponent…

May 6, 2013, 10:17 PM EDT

Do Not Track Framework Doc Stirs Controversy Ahead of W3C Meeting Document was not a DAA proposal, W3C co-chair explains

A document distributed to members of the international group trying to come up with a Do Not Track standard is causing a lot of fuss, dividing meeting attendees even before…

April 30, 2013, 1:12 PM EDT

Rockefeller Goes On a Do Not Track Rant in Hearing Advertisers have tough time defending self-regulation

Sen. Jay Rockefeller (D-W.Va.) started and ended the Do Not Track hearing off with a rant, one that anyone who attended the commerce chairman’s previous seven privacy hearings knows all…

April 24, 2013, 5:30 PM EDT

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