Topic: Volkswagen

This Short Documentary Tells the Story of the Great Volkswagen Ads of the '60s

Joe Marcantonio's passion project

In his delightful and insightful documentary "Remember Those Great Volkswagen Ads?" British filmmaker Joe Marcantonio explores the transcendent power of advertising to help brands overcome their limitations and—in the case…

The Official Name of Volkswagen's New Car Is a Hashtag: #PinkBeetle

Fuchsia model gets flashy debut

It's not every day that an automaker launches a new, brightly colored car based on social media demand. Or names the model after the hashtag that helped bear it. The 2017…

A Volkswagen Drives a Trailer Backwards at High Speed in This Marvelous Campaign

See how Try Oslo pulled off this Cannes winner

Imagine walking down the street, going about your business, and seeing a car-towed box trailer whizzing past—backwards. You might imagine you had stumbled onto the set of an action movie. Or…

VW's 'Connected Dog' App Lets Your Best Friend Walk Himself, So You Don't Have To

Achtung!'s latest prank for the automaker

Volkswagen has been having trouble with cars lately, so it's moved on to dogs. Or so it would appear from this latest prank video from the automaker's Dutch division and ad…

VW Designed a Baby Stroller With Automatic Braking After Joking About It in an Ad

Facebook fan's challenge accepted

Volkswagen Netherlands aired a TV spot in April in which VW owners had great expectations for their other possessions—including one mother who couldn't understand why baby strollers don't have automatic…

Make a Bunch of Vrooming and Squealing Car Noises, and VW Will Turn It Into a Video

Golf R's fun virtual test drive

Volkswagen wants you to feel like a kid again. A new campaign from the automaker and agency Deutsch LA cleverly invites you to create your own virtual test drive of a…

This Clever Volkswagen Ad Is Exactly as Long as the Time You Can Spend With It

Copywriting makes it easy to skip ahead

If you don't have time to watch this whole new commercial for Volkswagen Trucks, you can just skip to the end for a quickie version—no matter where you are in…

VW's Passat Clean Diesel Will Keep You, and Your Horrible Boys, Out of Gas Stations

Another upside to good fuel economy

Is this any way to celebrate Mother's Day? A trio of unholy terrors—pre-pubescent boys, presumably brothers—wreak havoc in a gas-station convenience store in "Mom," an amusing Volkswagen spot from Deutsch L.A. These…

3 Salty Old Wives Shout Lies About Diesel in Sweet, Silly Ads From Volkswagen

The Golden Sisters weigh in

Your cranky straight-talking grandmother might not think much of diesel engines, but Volkswagen would like her—and you—to reconsider. "Old Wives Tales," a new campaign from Deutsch LA for the automaker's Passat…

See the Ad That Just Eclipsed Volkswagen's 'The Force' as the Most Shared Ever

Activia ends Darth's three-year run

The mighty Empire has fallen … thanks to some yogurt. Deutsch/LA's 2011 Super Bowl spot "The Force" for Volkswagen, which enjoyed an astonishing 41-month reign as the most shared ad of…