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Topic: Vines

Instagrammers, Including Jimmy Fallon, Are Rushing to Try Out Hyperlapse

Hot app speeds up videos, offering new creative possibilities

Call it fast-food porn. Now that hyperlapsing is a thing, courtesy of Instagram, everyone’s videos can be seen at 12 times the normal speed. The Hyperlapse app is the latest…

Twitter's 'Dronie' of Patrick Stewart Is Social Gold

Generates immediate Cannes buzz

Twitter is like every other digital platform and ad agency roaming Le Croisette in Cannes this week—it's trying to drum up new business. Showing the fun side of your brand…

Twitter Vines Get Shared 4x More Than Online Video

Researcher says nascent tool packs branding punch

Marketers love them some Twitter Vines—and for good reason, it turns out. Unruly Media's research reveals that branded Vines (see Doritos example below) are shared four times as often as…

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