Urban Outfitters | Adweek
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Topic: Urban Outfitters

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Retailers Are Increasingly Using Real People’s Social Pics Goodbye SoHo, hello Main Street

E-commerce players have long relied on willowy models and high-end studios for their product photos, taking a page from glossy print catalogs. But e-retailers are increasingly switching out those slick product…

September 15, 2013, 10:09 PM EDT

Brands Are Already Using Instagram Videos and Planning for More Stoked marketers quickly whip up 15-second ideas

Now that Facebook has officially trotted out a video feature for the increasingly popular Instagram—which was formerly limited to helping smartphone users act like stylistic photographers—social media creatives are licking…

June 20, 2013, 4:19 PM EDT

16-Year-Old Media Mogul Tavi Gevinson Is Expanding Her Empire Including online mag Rookie

Tavi Gevinson has been called everything from the future of fashion to the future of journalism (by Lady Gaga, no less). Pretty heady titles for anybody, especially a blogger who…

April 14, 2013, 11:05 PM EDT

It's Not Easy Being Tween Who makes Target and Walmart nervous? Tween Brands' Justice, that's who

Until recently, if you had never heard of Tween Brands Inc., it was because you weren’t a tween. The company’s two clothing labels—Justice and the recently launched Brothers line for…

June 27, 2012, 6:16 AM EDT

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