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Topic: U.K.

Safe-Driving Ad Uses Real Footage of Fatal Accident From Motorcyclist's GoPro Camera Not graphic, but chilling

Raw footage of 38-year-old motorcyclist David Holmes smashing into a car at 97 miles per hour, as captured by his GoPro helmet camera, is being used in a British road…

October 15, 2014, 10:24 AM EDT

The BBC Rolls Out a Galaxy of Stars (and a Tiger) in This Lavish Cover of 'God Only Knows' Launch of music initiative is also a charity effort

Does Brian Wilson know who Lorde is? Or why there's a tiger on his piano? This lavish video boasts an array of stars performing Wilson's 1966 Beach Boys classic "God Only…

October 8, 2014, 9:48 AM EDT

Danny MacAskill's Truly Epic Ride Through a Scottish Ridge Proves Nothing Is Impassable Stunt cyclist's odyssey has 9 million views

Skye's the limit for Danny MacAskill. And he doesn't need a plane to soar. He flies just fine on a mountain bike in this seven-minute dazzler called "The Ridge." The gorgeously shot…

October 7, 2014, 11:58 AM EDT

Ikea Gets Dove-Like With a Mirror That Tells You How Beautiful You Are Now, everyone's the fairest of them all

Feeling a little down? Don't worry. Ikea's new piece of furniture thinks you're amazing. The Swedish retailer has introduced a prototype of a mirror in Britain that looks you up and…

October 6, 2014, 10:23 AM EDT

Getting Insurance Shouldn't Be Like Dealing With a Hideous Pig-Faced Bathtub Monster So says Beacon Street ad

This lunatic British ad admits dealing with life insurance can be "a bit of a nightmare." How much of a nightmare? It feels like having your nice bubble bath interrupted…

October 3, 2014, 10:01 AM EDT

When a Competitor Was Caught Upselling, This Grocery Chain Had the Perfect Response A quick-thinking coup for Lidl U.K.

British supermarket chain Sainsbury's had a bit of an awkward social media moment this week, when a customer noticed a sign encouraging employees to squeeze patrons for more money. The sign,…

October 2, 2014, 2:54 PM EDT

This Zigzag Logo Looks Crazy. But Given the Brand, It's Pretty Brilliant A squash club puts its initial in motion

Anyone who's played squash knows it's a frenetic game. Now, one British squash club has a fascinating new logo to match. Melbourn Squash Club's new branding features a web of zigzag…

September 26, 2014, 8:41 AM EDT

This Brilliantly Designed Alarm Clock Wakes You by Brewing a Cup of Coffee And looks damn good doing it

Tired of being awoken by talk radio or the dulcet default chimes of your smartphone? Maybe you'd like a nice cup of Ethiopia Yirgacheffe instead? The Barisieur is here to help.…

September 16, 2014, 11:42 AM EDT

Save the Children Follows Up Its Brutal Syria PSA With a Similar One About Literacy Escape a life of misery, for only 10 minutes a day

Attention, dads. If you take a nap instead of reading with your son, he will grow up to be the kind of illiterate, all-around failure who gets misspelled tattoos about…

September 11, 2014, 4:44 PM EDT

Everyone Can Stop Making Billboards, Because These Guys Made One Entirely Out of Cake Having your ad, and eating it too

The greatest idea for a billboard has been realized: one made entirely of cake. Actually, 13,360 cakes. British confectionery brand Mr. Kipling and agency JWT London are the geniuses responsible for…

September 5, 2014, 9:37 AM EDT

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