Topic: Twitter
No one probably could have guessed 48 hours ago that A.J. Clemente's dubious broadcast debut would get flipped into 15 minutes of fame. But since getting fired by KFYR-TV in…
Around 1 p.m. today, hackers gained access to the AP's verified Twitter account and posted a fabricated tweet reading, "Breaking: Two Explosions in the White House and Barack Obama is…
Coca-Cola has emerged from an extensive round of teen panels and believes it knows what those kids want from the brand—fun, "snackable" digital experiences that center on mobile consumption over…
Like the social advertising version of Twitter.com versus Tweetdeck, Facebook’s and Twitter’s ad platforms can satiate most advertisers. Power marketers looking for more bells and whistles typically turn to third-party…
Tugging at the heartstrings: an eternal tactic of marketers of everything from coffee and peanut butter to long-distance phone services and those charities for abused and neglected animals. But a pickup…
Next week, Comedy Central will hold a five-day comedy festival that will take place almost entirely on Twitter, according to The New York Times. The partnership between Twitter and Viacom-owned…
Leesa Eichberger last month became cmo of Jenny Craig and now looks to bolster the brand in the healthy eating niche. Eichberger's two-decade marketing resume entails a dozen years in…
In an ongoing effort to provide high-quality video for its website while gaining ad revenue, Twitter has reached a content deal with BBC America, the cable network announced via a…
Like a new album, Twitter Music leaked early with a CNET report that the social platform had signed (acquired) music discovery service We Are Hunted. Then last week word began…
The explosion of search advertising in the mid-2000s put keywords on the advertising pedestal, letting brands pinpoint specific, intent-laden words they’d like to target against. Keyword ads have worked brilliantly,…
