Twitter | Adweek Twitter | Adweek
Advertisement

Topic: Twitter

Cover Girl Ad Gets Photoshopped Into a Strong NFL Protest Meme #GoodellMustGo image goes viral

The National Football League's problems of the last week are well known. But now social media users—particularly on Twitter—are passing around a Photoshopped version of a Cover Girl ad that's…

September 15, 2014, 5:17 PM EDT

Will Social Media Swag Boost belVita Breakfast Biscuits? Mondelez and Droga5 launch Twitter campaign with free giveaways

Mondelez and creative shop Droga5 are launching a Twitter campaign today for belVita breakfast biscuits called “Morning Win Swag Shop.” The goal is to gain a foothold in the quick-breakfast market—a…

September 15, 2014, 8:00 AM EDT

Stand Up to Cancer Tops Nielsen’s TV Tweet Chart Celebrity fundraiser attracts 3.1 million followers

A telethon that raised $109 million dollars to help fight cancer has topped Nielsen’s Twitter TV ratings for the first week of September. The Stand Up to Cancer (@SU2C) event featured…

September 12, 2014, 9:56 PM EDT

South Korea's Ex-Spy Chief Is Found Guilty of Tweeting Gives new meaning to 'social justice'

Tweeting has famously landed people in heaps of trouble: In fact, nine months ago, it got PR pro Justine Sacco fired and thrown into social-media no man's land. But getting…

September 12, 2014, 4:45 PM EDT

How 9 New York Fashion Week Sponsors Fared on Social This Year Twitter mentions shot up a staggering 1,113% for one

Samsung and Mercedes-Benz were among some of the brands getting the biggest social buzz at this year’s New York Fashion Week, which wrapped up yesterday, according to exclusive data obtained…

September 12, 2014, 4:37 PM EDT

Brands Miss the Mark With 9/11 Tweets A roundup of the best and worst

Sept. 11 is a difficult time for brands to take on Twitter. While some industry observers applaud brands that try to inject themselves into social chatter, more often than not,…

September 11, 2014, 1:13 PM EDT

ISIS' Sinister Media Strategy, and How the West Is Fighting Back Branding terrorism in the digital age

Here's an ugly truth: ISIS has a really effective brand strategy. Al Qaeda terrorists had a manifesto that claimed to represent the common man (the name means "The Base") and…

September 10, 2014, 11:51 AM EDT

DiGiorno Is Really, Really Sorry About Its Tweet Accidentally Making Light of Domestic Violence Reminder to always check the context on hashtags

DiGiorno Pizza has become one of the top brands on Twitter thanks to its quick wit and good ear for real-time conversations, but one careless tweet last night put that…

September 9, 2014, 10:06 AM EDT

Twitter Top 10: Packers-Seahawks Brawl Owns Social Media But Cowboys and 'Niners fans talked more smack

The Seattle Seahawks paddled the Green Bay Packers Thursday evening as the nation watched in horror on NBC, and that ruled the Twittersphere the week of Sept. 1. Though, fans…

September 9, 2014, 7:12 AM EDT

Twitter's New Buy Button Is Key to Its Mobile Commerce Future Home Depot, Pharrell, Red test new feature

Twitter unveils a social shopping button today that lets marketers drive conversions straight from tweets, after months of speculation that such a feature was in the works. The new offering appears in Twitter’s iPhone…

September 8, 2014, 9:00 AM EDT

Advertisement