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Topic: Twinkies

Want to Ride in the Ecto-1 Car From Ghostbusters? Try Lyft

Promotion also ties in with Twinkie, Hi-C

If you've ever dreamed of riding in one of the Cadillacs from the 1984 Ghostbusters movie, this week could be your chance. As part of a promotion around the July 15…

Minions Inspire Love and Hatred With Their Marketing Run Amok

They're freaking everywhere

It was all bound to happen because that's how the Internet works: First we prop big sensations up, and then we revel in their downfall. And that's exactly what has…

Twinkies Relaunch as Dude Food

Expansion into other nontraditional sales channels

For the recent relaunch of Twinkies, an iconic American snack that disappeared from shelves for eight months while the company switched hands and emerged from bankruptcy, Hostess has a new…

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