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Topic: Time Inc

Time Inc. Will Launch a Streaming Service With People and Entertainment Weekly

Plus, Sports Illustrated strikes a deal with Kobe Bryant

Undaunted by the massive proliferation of streaming services, Time Inc. is going over-the-top with a new service of its own. During its NewFronts presentation today at New York's Gotham Hall, the…

Time Inc. Confirms Its Purchase of Jane Pratt's xoJane and xoVain

Media giant targets millennials with expanded digital effort

Time Inc. has acquired Jane Pratt's xoJane and xoVain websites in a bid to build up its portfolio of brands that target millennials. Adweek first reported that the acquisition was imminent on…

Time Inc. Is in Talks to Buy Jane Pratt's Millennial-Focused xoJane

Could become its latest digital-only brand

Time Inc. is close to acquiring Jane Pratt's xoJane and xoVain sites for an undisclosed sum as it looks to increase its content targeting millennial women, sources tell Adweek. The New…

Speed, Quantity and Multiplatform Distribution Are Driving People.com's Crazy Traffic Growth

Its print-digital divide is gone

People.com says it's been experiencing record-breaking traffic growth, thanks to a strategy that emphasizes speed and quantity without sacrificing original, quality reporting. People and Entertainment Weekly digital editorial director Will…

Google Opens Exclusive Video Ad Market for Select Publishers and Brands

Only premium need apply

Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad…

21 Reasons the NewFronts Will Be Huge (No. 1: BuzzFeed Is In)

Web video showcase expanded to two weeks

This spring, get ready for a cocktail party with 5 Insanely Amazing Appetizers You Can't Stop Eating and a presentation focused on 13 Mind Blowing Reasons You Should Shift Dollars…

Publishers Fête the Holiday Season

Condé heads to the Met, Time Inc. stays close to home

With holiday season in full swing, publishers have been gathering around the city to toast their various magazines. While the low-key trend of years past persisted in many corners, other…

Condé Nast, Hearst Increase Ad Pages in 2013

Time Inc.'s InStyle wins fashion paging game

2013 has come to a close—at least for the publishers of monthly magazines, who are beginning to report their full-year ad page and revenue numbers now that December issues are…

Sports Illustrated Is Testing a New Type of Paywall

What’s more valuable, time or money?

Sports Illustrated is testing a paywall that lets readers access its print articles early if they watch a 30-second video ad first. The provider is Selectable Media, which has been testing…

Sen. Rockefeller Looks Into How Web Surveys and Sweeps Aid Data Brokers

Condé Nast and Time Inc. sites included in probe

Trying to determine where data brokers get personal information about consumers, Sen. Jay Rockefeller (D-W.Va.) queried 12 personal finance, health, and family-focused websites that collect and share visitors' information from…

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