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Topic: Technology

Marketers Need to Embrace Peer-to-Peer Activities

The sharing economy

There’s a group of hardware store employees in the San Francisco Bay Area who embody that sage observation that we humans are not “cisterns made for hoarding—we are channels made…

This Man Protects Marketers From Bogus Websites

Like tracking money launderers

Dan Peak’s company may well be the Seal Team Six in the war against rogue websites. His company, Veri-Site, boasts 10 years of experience hunting down Internet money launderers and…

Your Rich Friends Don't Really Want to See You in Person, Says Report

Text or email, please

They say email can’t replace face-to-face communication. Tell that to the rich, though. People with a household income of $250,000 and up are more likely to use the Web to…

Hispanics Are the Most Digitally Savvy Group

A marketer's dream

There is no doubt the digital media universe continues to shift and evolve with the constant introduction of new platforms and ways for consumers to engage. Marketers looking for a…

House of Cards Star Corey Stoll Doesn't Bother With Cable

Are you surprised?

Specs Who Corey Stoll  Age 37 Accomplishments Starred as Rep. Peter Russo (D-Pa.) on Netflix’s House of Cards; played Ernest Hemingway in Midnight in Paris; appearing in the films Glass Chin and Non-Stop, out…

21st Century Laugh Track: ABC News Unveils Social TV App

Viewers will share instant reactions to programming on Facebook

ABC News announced a new app called Social Soundtracker that will allow users to tap emoticons to instantly convey their feelings about a television program—clap, boo, laugh, gasp and aww—with a…

Men Are More Likely Than Women to Use Mobile Shopping Technology

Gets it done faster

When it comes to mobile shopping, the gender gap is alive and well. Data from the DDB Life Style Study looked at mobile shopping patterns by gender and found that…

How Wired Magazine Changed the Way We Talk About Technology

20th-anniversary issue sneak peek

Imagine a time before smartphones. Before laptops. Before Twitter, Facebook, YouTube and even the mighty Google. A world without Web browsers, when the Internet belonged to universities and going online…

New Wired Editor Scott Dadich Likes to Blow Things Up

Condé Nast’s iPad guru puts his stamp on the iconic tech title

Specs Age 36 New gig Editor in chief, Wired Old gig Vp, editorial platforms and design, Condé Nast In your first editor’s letter, you said that you were planning to “blow some stuff up”…

Adweek Project Isaac Launches to Celebrate Invention

New awards program calls for entries from media, marketing, advertising and tech


As the media, marketing and technology sectors continue to transform at a rapid pace, genuine invention, rather than innovation, has become crucial to advancing brands and businesses past the inertia…

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