Topic: Tecate
Type
Tecate Sorry for Billboards Encouraging Men to Pee on Trees
Ads taken down in two U.S. cities
Turns out encouraging people to whiz on trees isn't sound marketing policy. Mexican beer brand Tecate found this out recently when it took down billboards in Los Angeles and San…
Brewers Tap Hispanic Consumers
Industry proposes a toast
American brewers are directing their attention to a demographic that they hope will be the answer to a third consecutive year of declining sales volume. MillerCoors, Anheuser-Busch InBev, Heineken, and…
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