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Topic: TBWA\Chiat\Day

PUR Launches Creative Search [UPDATED] Incumbent TBWA\Chiat\Day is not defending

PUR, the water filtration device previously owned by Procter & Gamble, is reviewing its creative business. P&G sold the brand to Helen of Troy Ltd. at the end of 2011.  Helen of…

August 12, 2013, 1:39 PM EDT

Matt Ian Is TBWA\C\D N.Y.'s New Creative Chief Was group cd on Volkswagen at Deutsch LA

Here comes another new creative chief at the New York office of TBWA\Chiat\Day. In is Matt Ian from Deutsch LA and out is Mark Figliulo, who is starting his own agency.…

July 22, 2013, 3:35 PM EDT

TBWA\Chiat\Day Names Top Strategist Nick Barham comes from Wieden + Kennedy

TBWA\Chiat\Day has reached into Wieden + Kennedy to find a new strategy chief for its office in Playa del Rey, Calif. Nick Barham most recently was global director of W+K Tomorrow,…

July 10, 2013, 11:02 AM EDT

Wild-Haired Man Stars in New Vonage Ads JWT campaign is tagged, 'Crazy generous'

Vonage is trading testimonial ads for a character-driven approach. In the first campaign from new agency JWT, the online phone service today introduces a wild-haired man on the street who, in…

June 3, 2013, 8:00 AM EDT

Ad of the Day: Johnson & Johnson The company returns to its roots of love and family in an image campaign from TBWA\Chiat\Day

Johnson & Johnson's new corporate image work, from the Playa del Rey, Calif., office of TBWA\Chiat\Day, in some ways harkens back to its last major corporate push, the "Having a…

April 29, 2013, 12:10 PM EDT

Ad of the Day: Gatorade Big dreams bring bad dreams for Kevin Durant and Dwyane Wade

OK, so does everyone watch Game of Thrones? You all do, right? You know how Ned has those horrible nightmares about things that actually happen in the first season? This…

March 28, 2013, 9:32 AM EDT

Ad of the Day: Southwest Airlines Known for its playful side, the carrier crafts a grander brand message through TBWA\Chiat\Day

TBWA\Chiat\Day's first brand image ad for Southwest Airlines since winning the assignment way back in July 2012 feels big, yet also down to earth. The bigness—a change of tone for a…

March 19, 2013, 12:43 PM EDT

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