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Topic: TBWA\Chiat\Day

Nissan Delivers a Versa Note to One Lucky Buyer in an Enormous Amazon Box

Reddit blows automaker's cover

When Nissan offered to sell its Versa Note on Amazon last fall, it promised to ship the cars to three lucky buyers in actual Amazon boxes. Well, this weekend it…

Arnold Nabs PUR's Creative Account

Succeeds TBWA\C\D on the business

PUR, the water-filtration device with a relatively new owner, now has a new lead creative agency. Arnold in Boston has landed the brand's creative business after a review. Annual media spending…

Why Mark Figliulo Started His Own Shop

Figliulo & Partners opens with Sprint business

From Mark Figliulo's first job—as an art director working on Dewar's at Leo Burnett in 1986—to his more recent creative chief roles at Young & Rubicam in Chicago and TBWA\Chiat\Day…

The 10 Most Watched Ads on YouTube in 2013

These supervirals earned your attention instead of just paying for it

Going viral. It's become a kind of holy grail in advertising—manufactured by consumers, demanded by clients, parodied by agencies. But in a given year, only a handful of spots break…

Mark Figliulo's 1st Big Client Is Sprint

Agency opened this fall

Talk about opening with a bang. Mark Figliulo's first big account at his startup shop, Figliulo & Partners in New York, is Sprint, for which he'll create TV ads, according to…

Semifinalists Emerge in Wells Fargo Review

Chemistry meetings will take place next month

Wells Fargo will meet with about a half-dozen shops before selecting a handful of finalists to pitch its creative business, sources said. Sources said that the shops include TBWA\Chiat\Day in Playa…

Famous Instagram Pets Adorably Urge You to Adopt One of Your Own

The best friends money can't buy

Arrghh … can't breathe … too much cuteness! TBWA\Chiat\Day in Los Angeles crafted these 60 seconds of adorable hi-jinks as part of Best Friends Animal Society's pro bono campaign to…

Principal Financial Group Reviews Creative Account

Company has worked with TBWA\C\D since 2005

Principal Financial Group is in the early stages of a review of its creative business, the company has confirmed. Principal has contacted agencies via an initial request for proposals, according to…

Ian Reichenthal, Scott Vitrone Reunite With Gerry Graf at Barton F. Graf 9000

Exit W+K to focus on making ads

Gerry Graf is getting the old team back together. The founder and chief creative officer of Barton F. Graf 9000 has hired Scott Vitrone and Ian Reichenthal, his former key lieutenants…

What Paul Venables Learned from Maya Angelou

Creative chiefs compare notes on how to lead

Being a creative leader means taking a bullet for an underling and identifying other leaders. Rarely does the job involve actually making ads, but it’s healthy to do a bit…

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