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Topic: Tbwa

Ad of the Day: Müller TBWA and an all-star cartoon cast serve up the craziest, scariest yogurt spot ever

What do you get when you combine robots, '80s pop-culture icons, and giant vats of yogurt in an epic battle? The latest commercial from Müller, Britain's "most popular chilled pot…

October 13, 2011, 3:38 PM EDT

The Greatest Marketer of the Age Steve Jobs demanded that his company build great products—and great advertising campaigns

Steve Jobs made computers and music players and telephones and tablets. But mostly what he sold were two things—beauty and truth. As Apple's core brand values, they were inseparable. His…

October 10, 2011, 6:39 AM EDT

Ad of the Day: Dior TBWA's J'adore opus channels the beauty and power of Charlize Theron

Charlize Theron is unquestionably a badass. The South African-born model and actress, whose life story features some astounding highs and lows—she won the Oscar for Monster, but her father, himself a…

September 7, 2011, 1:49 PM EDT

Apple's iPad 2 Gets All Educational in Latest TV Spot 'There's never been a better time to learn'

We're a few days late, but here it is: TBWA's latest Apple iPad 2 commercial, which broke last week. This one's all about the device's educational value—which is surely secondary…

September 6, 2011, 12:26 PM EDT

AKQA’s Xbox Team Gets New Brass Agency adds two to manage console creative

Digital agency AKQA is adding two creative admen to lead work on its Xbox 360 account, the shop announced. Jaime Diskin, previously an associate creative director on PlayStation Europe at TBWA…

August 16, 2011, 3:55 PM EDT

Nissan Offers Horsepower, Not Damn Singing Ponies

Here's your crazy car commercial of the day—a spot from Nissan Brazil (by Lew'Lara\TBWA in São Paulo) in which the hood of a rival vehicle is popped open to reveal…

August 1, 2011, 12:51 PM EDT

Accenture (Finally) Picks New Creative Shop TBWA succeeds Young & Rubicam

Accenture's long and winding search is finally over.  TBWA is the company's new global creative shop, succeeding longtime incumbent Young & Rubicam. Accenture's annual media spending is estimated at $50 million. Y&R defended…

June 9, 2011, 1:54 PM EDT

Relive the Rainbow: 18 Great Skittles Ads by TBWA

It's the end of an era. TBWA has been stripped of its Mars business—which means, among other things, that the agency's storied run of fantastically weird Skittles commercials is over.…

June 7, 2011, 12:06 PM EDT

Ad of the Day: Jeff's Day TBWA Toronto masterfully shows you a day in the life of a blind man

Advertising that aims to evoke empathy for people with disabilities is notoriously hard to do well. So often, it comes off as either mawkish or overly provocative. But TBWA Toronto…

June 3, 2011, 12:10 PM EDT

Nissan Leaf Imagines a World Where Everything Runs on Gas

Here's a great new 60-second spot by Nissan for its all-electric Leaf. The automaker, with help from TBWA\Chiat\Day, imagines a world in which all appliances run on gasoline. While the…

May 27, 2011, 3:51 PM EDT

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