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Topic: Tbwa

Ad of the Day: Messi Isn't Sleeping Well as Adidas Counts Down to the World Cup

Pressure brings uneasy dreams for the Argentine star

The World Cup's June 12 kickoff is approaching fast, and Adidas is extremely excited. And in this new ad for the brand—which has 28 million YouTube views since Saturday—Argentina's Lionel…

McDonald's Unveils the Simplest Ads It's Ever Made

TBWA Paris turns products into icons

Last summer, TBWA Paris unveiled a bold campaign for McDonald's that consisted entirely of classic menu items photographed up close—with no branding at all. (Did somebody say McDonald's? Not in…

Radio Station Runs Newspaper Obituaries for Beethoven in Bid to Keep Classical Music Alive

Composer dies all over again in TBWA ads

Beethoven died 187 years ago next month. So, why were apparently new obituaries for the composer only recently published? TBWA\Guate counted on that clever bit of shock value as part of…

Colleen DeCourcy Makes Partner at Wieden + Kennedy

A quick rise after just 15 months at the agency

After just 15 months, Wieden + Kennedy's Colleen DeCourcy has earned her "horns." DeCourcy, the global co-executive creative director at the agency, is now also a partner, joining a select group…

Carisa Bianchi Leaves TBWA After 24 Years

Agency veteran's exit follows Laurie Coots' last year

Another veteran of TBWA is exiting the agency. Carisa Bianchi, who has worked at the shop for 24 years, most recently as president of its largest office in Playa del Rey,…

Adidas Puts 6 Cameras Inside Its World Cup Ball and Sends It on a Global Journey

Follow the bouncing brazucam

Adidas would like to introduce you to the official 2014 World Cup stalker ball. The brand, with help from TBWA, has put six cameras inside a very special version of its…

TBWA Recasts Again Atop Its Creative Department in L.A.

BBH's David Kolbusz reportedly in talks to partner with Stephen Butler

For the second time in as many years, TBWA is recasting at the top of the creative department of its largest office, according to sources. David Kolbusz, a partner and deputy…

TBWA Veteran Luis DeAnda Takes New Role in L.A. Office

Becomes gm under president Carisa Bianchi

A leader on major accounts at TBWA, including Apple and Nissan, is taking on management responsibilities at the global shop's largest office. Luis DeAnda, who most recently was a global managing…

FTC Says 'No Way' to Nissan Frontier-Pushing Dune Buggy Ad

Settlement should serve as a wake-up call to creative shops

"Man, no way, are you kidding?" That line of copy, uttered by a tank-topped dude in a Nissan Frontier ad, pretty much sums up the Federal Trade Commission's take on the…

Nissan Rogue Comes in Handy When You're Battling a Marauding Band of Evil Snowmen

Cold-blooded killers

Next time you're caught driving in a winter storm, Nissan Canada wants you to be grateful you're only dealing with the natural elements and not a supernatural mob of malicious…

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