Topic: Tbs
Turner Broadcasting System has wrapped the bulk of its entertainment network upfront sales, finalizing the last of its deals with the major media agencies just hours ago. According to multiple sources,…
With much of the broadcast upfront market still unsettled—ABC and NBC are still ironing out their pricing strategies—some top-tier cable players have quietly begun piecing together deals with major agencies. Sources…
And they’re off! Sort of. Though there’s not been any substantial movement in the broadcast market yet, a few of the cable players are already deep in negotiations. Viacom has worked…
True to its word, Turner unveiled a solid slate of scripted and unscripted shows at its upfront presentation on Wednesday morning, as well as a major digital initiative: TNT and…
After three years of sharing the rights to the NCAA Men’s Division I National Basketball Tournament, CBS and Turner Sports have agreed to accelerate their transition game. Beginning in March…
USA Network on May 16 will make an upfront pitch to advertisers that will emphasize sitcoms and reality shows. Network execs acknowledge the need to branch out from USA’s successful…
Louisville’s Rick Pitino was perhaps the biggest winner in this year’s NCAA Men’s Div. I Basketball Tournament, becoming the first head coach to win a National Championship at two different…
StubHub’s unnerving Ticket Oak is back, and this time the arboreal altruist is in the throes of acute caffeine intoxication. As seen in a new 30-second spot created by agency of…
David Levy’s relaxation technique is pretty simple. “Every time I get too stressed I look out across here and there’s not an ad in sight,” he said, gesturing to the…
Unless you’re a starry-eyed Valpo alum with more school spirit than common sense, there’s a good chance your March Madness brackets remain relatively unscathed at this early juncture. And while…
