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Topic: Taco Bell

Here’s Why Your Favorite Brands Are Making Their Own Emoticons

Mentos, Coca-Cola, GE, Comedy Central and more

Cute-Crazed. Selfie-Obsessed. Bad Happy. These are just three of the names of Mentos' new branded emoticons, or "ementicons," which will soon be available for the mint brand's socially savvy fans…

Conan Tours Taco Bell HQ, Visits the Test Kitchen and Ends Up Convulsing on the Floor

Seeing how the chalupa is made

If you've ever seen late-night mastermind Conan O'Brien venture into the real world and interact with the commoners, you know you're in for a treat whenever it happens. Turns out the…

This Gay-Themed Taco Bell Ad Isn't Real, but Taco Bell Digs It Anyway

'Leaked' spot is actually spec

It's a sign of the times that some freelance directors can make a gay-themed spec ad for a major brand, and that brand not only doesn't go ballistic and have…

Three Founders of Goodness Mfg. Are Heading to Deutsch L.A.

Keister, Cianfrone, Adams named executive creative directors

Three co-founders of Goodness Mfg. are taking senior supporting roles at Deutsch L.A. Paul Keister, who was chief creative officer at Goodness, and fellow executive creative directors Bob Cianfrone and Tom…

The 10 Most Memorable New Products of 2014

Tech and food grab top spots with help from Facebook

Social media has changed the way people learn and remember new products, as Facebook now ranks just behind television commercials as the most popular way consumers discover new products, according…

See How the Top Fast-Food Chains Are Performing on Facebook and If Fans Are Liking It

Subway proves engagement is what matters

From posting pictures of perfectly styled burgers to responding to consumers' seemingly never-ending complaints, fast-food restaurants' use of social media runs the gamut. To better understand how effective social media really…

Taco Bell Explains Its Social Media Blackout and How It Lit Up Mobile Orders Within Hours

Diners used new app at 75% of stores

One day after launching a mobile payment and ordering app, Taco Bell says its stunt to shut down social media had some initial success. On Tuesday, 90 percent of the chain's…

Why Did Taco Bell Just Wipe Out Its Social Media Accounts?

An unorthodox approach to launching an app

Taco Bell made a bold move today to grab the attention of hungry millennials. It darkened its social media pages (even appearing to wipe out its 1.4 million Twitter followers and erase…

KFC Sets Up Shop in Myanmar, One of the Last Frontiers for U.S. Brands

Plus 8 other fast-food joints in surprising places

How do you say, “Finger lickin’ good” in Burmese? It may not translate literally, but KFC is hoping its secret fried chicken recipe will bring in customers when it opens…

Mobile Ads Could Make or Break the Yahoo-Tumblr Marriage

Will marketers buy in?

Yahoo chief Marissa Mayer's $1 billion bet on Tumblr is undergoing a fresh wave of scrutiny thanks to a disgruntled investor as well as persistent questions from marketers. And later…

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