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Topic: tablet ads

Magazine Ad Pages Continue to Decline, Despite Increase in Digital

Print pages off 4.5 percent in second quarter

MPA — The Association of Magazine Media has released its consumer magazine ad page data for the second quarter of 2013, and again, print advertising continues to decline. Advertising for the quarter…

Hollywood Film Sees Big Results From New Tablet Ads

'Olympus Has Fallen' tests OnSwipe's mobile units

Digital publishing platform Onswipe today is announcing a pair of ad products called The Glossy and Promoted Content, which are aimed to improve the effectiveness of tablet-based promos. The Glossy…

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