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Topic: Star Wars

Chris Pratt Battles Darth Vader in Kinect's Star Wars Spot Lightsaber duel less epic than usual

Parks and Recreation's Chris Pratt plays Obi-Wan Kenobi in this video from AKQA for Kinect Star Wars. This annoys Darth Vader about as much as you'd expect. Really, this spot…

January 30, 2012, 1:26 PM EST

Dogs Bark the 'Imperial March' in Volkswagen's Super Bowl Teaser Automaker sticks with 'Star Wars'

No one must be feeling more pressure than Volkswagen as we head toward Super Bowl XLVI, given the intergalactic success of "The Force," its record-breaking spot by Deutsch from last…

January 19, 2012, 9:28 AM EST

Evil Fast-Food Chain Unveils Darth Vader Burger Dine on the dark side

Ever dream about lounging by the Seine and eating Star Wars-themed hamburgers? Who hasn't! French fast-food chain Quick brings that fantasy to life, celebrating the 3-D release of The Phantom…

January 9, 2012, 7:37 AM EST

Darth Vader, Chewbacca, R2-D2 Plugged Into Holiday Spots Electronics chain rolls out 'Star Wars' ads

We mentioned not too long ago that Darth Vader would be lending his inscrutable visage and heavy breathing to Currys PC World's holiday ads in the U.K. Well, it turns…

November 14, 2011, 4:00 PM EST

Darth Vader to Appear in Ad for U.K. Electronics Chain Remember when he used to be evil?

Sheesh, does George Lucas need to pay down his credit cards or something? Lucasfilm is allowing a U.K. electronics chain to use Darth Vader in an upcoming TV ad, inspired…

November 2, 2011, 8:03 AM EDT

'Vice' Reporter Roughed Up After Trying to Talk to Carrie Fisher Video shows reporter accosted by volunteers at conference

The perils of covering a comic convention are not as apparent as, say, the perils of sending a reporter to the battlefields of Afghanistan. And yet there are perils indeed—especially when…

November 1, 2011, 7:06 AM EDT

Big Spaceship Hires First COO Cutwater alumnus to help pilot Brooklyn digital shop

Digital indie Big Spaceship is adding to its leadership ranks, hiring Alasdair Lloyd-Jones as the Brooklyn-based agency's first chief operating officer. Lloyd-Jones last served as co-president and chief strategic officer at…

October 19, 2011, 4:42 PM EDT

Using the Force, Big Spaceship Overhauls StarWars.com New site is more visual and interactive

Brooklyn creative agency Big Spaceship recently got a plum digital assignment—helping Lucasfilm completely overhaul StarWars.com. "We were posed with a unique brand challenge," says Big Spaceship founder and CEO Michael…

September 22, 2011, 4:20 PM EDT

Craziest Local TV Ads Ever Made: Meet Your Winners

To what depths will local business owners sink to shill for their products and services? Rhett & Link, the YouTube darlings who just can't get enough of whack local ads,…

July 27, 2011, 1:00 PM EDT

Volkswagen Turns to the Dark Side in Greenpeace's Little Vader Parody

Greenpeace has jumped on the Volkswagen Little Vader spoof bandwagon, mocking the automaker's much-feted Super Bowl spot "The Force" with a new environmentally friendly online campaign. Marvel already parodied the…

June 28, 2011, 2:05 PM EDT

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