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Topic: Star Wars

Star Wars Launches Its Instagram Feed With the Best Selfie Ever Up next: food shots of blue milk and bantha steak

Star Wars has made its official debut on Instagram with one of the most stellar selfies of all time. In one of the brand's first shots on the photo-sharing site,…

December 3, 2013, 10:05 AM EST

5 Great Snapchat Ideas for Big Brands Best-of concepts from 583 social creatives

Tongal wanted to wrap its head around Snapchat marketing, so in mid-November the crowdsourcing contest platform encouraged its social-media-minded community to contribute ideas for major brands. Five-hundred-eighty-three creative folks quickly…

November 26, 2013, 2:20 PM EST

Star Wars Imperial Forces Invade Thomas Kinkade Paintings Quaint cottage? It's a trap!

This is one of the better creative mashups we've seen in a while. Artist Jeff Bennett has invaded the cloying world of Thomas Kinkade with the full might of the…

October 31, 2013, 12:19 PM EDT

Verizon's Star Wars Fan Family Puts Other Halloween Costumes to Shame Jabba dad, Death Star daughter and more

There's a lot for Star Wars fans to love—and for nerdy parents to envy—in this new Halloween-themed spot from mcgarrybowen for Verizon. The highlight is definitely the eccentric costume selection,…

October 17, 2013, 9:30 AM EDT

Portland Ad Agency Warns J.J. Abrams Not to Screw Up Star Wars 4 tips for recapturing the magic

Well wookiee here. Portland, Ore., ad agency Sincerely Truman is getting itself some publicity—almost half a million YouTube views since Thursday—with this two-minute-plus clip offering director J.J. Abrams tips on…

September 30, 2013, 9:26 AM EDT

Marvel’s Agents of S.H.I.E.L.D. Is the Hottest Ticket at Comic-Con Avengers spinoff draws an SRO crowd of Whedon, Gregg fanboys

Despite a notably toned-down presence among Disney-owned properties at Comic-Con, there was no hotter ticket than the 90-minute panel for Marvel’s Agents of S.H.I.E.L.D., ABC’s much anticipated fall drama series.…

July 19, 2013, 8:22 PM EDT

When the Digital Revolution Hit Washers Here’s how your laundry went high-tech

Humans have been washing clothes as long as they’ve worn them, a fact that’s made laundry the oldest, most tedious chore in history. No surprise, then, that forward-thinking entrepreneurs gave…

June 6, 2013, 6:39 AM EDT

Brands Are Flocking to the Star Wars Nerd Procession The Course of the Force attracts big sponsors

If you’re driving down the Pacific Coast Highway this summer, and you see a cadre of Sand People or a lightsaber-wielding Boba Fett, don’t be alarmed. The Course of the…

June 2, 2013, 11:14 PM EDT

Lego Builds Awesome Life-Size Star Wars X-Wing Fighter, Its Largest Model Ever Iconic jet appears in Times Square

Lego has unveiled a life-size Star Wars X-Wing fighter jet made entirely of Legos in Times Square. It promotes an upcoming Cartoon Network show called The Yoda Chronicles. You can…

May 23, 2013, 1:30 PM EDT

How Lego Became the Most Valuable Toy Company in the World A bucketload of license deals

“Guys, please don’t take pictures of that,” said the publicist ushering journalists around Lego’s booth at this past February’s Toy Fair in New York. Indeed, several little configurations of plastic…

April 15, 2013, 10:09 PM EDT

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