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Topic: SS+K

Nick Offerman and Michelle Obama Take You Through Six Decades of Exercise Fads

With soundtracks to match

No single decade in recent memory has a monopoly on style. Or questionable exercise methods. A new video, "The History of Exercise," stars Nick Offerman and Michelle Obama looking back on…

Delta Jumps Into Political Fray with a Lofty Patriotic Meditation from the Sky

The better to see those purple mountains' majesty

Overwhelmed as we are with wacky politicals, terrorist hysteria, a looming police state and social media's unending attacks on our peace of mind, more than a few of us feel…

An Agency Created a Trump Chatbot on Facebook to Revisit His Many Controversial Comments

SS+K has some fun with Messenger

This week saw a first in the long, contentious and thoroughly exhausting campaign for the White House: an apology of sorts from GOP nominee Donald J. Trump. Some critics were quick…

Why The New Yorker Filmed Its New Ad Campaign in Los Angeles

Appeal beyond the Empire State

For its new ad campaign, The New Yorker went clear across the country for inspiration. The Condé Nast title tapped New York agency SS+K, which brought in film director J.C. Chandor…

Why Tech Rebels Like Uber, Jet and Fitbit Are Embracing Traditional Advertising

Creative agencies are helping them go mainstream

Those who follow tech startups may have noticed a peculiar trend lately: traditional ads created by traditional agencies to promote some of Silicon Valley's favorite "unicorns." In May, wearables pioneer Fitbit…

Ad of the Day: Jet.com Just Made 50 Crazy Real-Time Ads Based on User Shopping Carts

A frenzied day on set

Jet.com's advertising is so unabashedly, self-consciously silly, it's enough to make your head explode. First there was R/GA's "mind-blowing" spot introducing the members-only shopping site to the public at large. Now,…

As Chick-fil-A Heads North, Can It Leave Its Political Baggage Behind?

Some potential ad partners still balk at CEO's gay-marriage stance

Chick-fil-A has long savored its reputation for delicious chicken sandwiches and strongly held traditional values.  But as the successful and growing fast-food chain's ambitions extend behind its Southern base, and as…

Comcast Hires SS+K to Help Bridge the Digital Divide

Shop to focus on Internet Essentials program

The Comcast-Time Warner merger is off but not Comcast's push to reduce the digital divide. In fact, Comcast has hired SS+K to focus on marketing Internet Essentials, a 4-year-old program that supplies…

After Upgrading Properties, JW Marriott Hires a New Lead Agency

SS+K gets a chance to test a new global partnership

When M&C Saatchi bought a third of SS+K late last year, it gave domestic player SS+K access to overseas markets via M&C's 21 offices outside the United States. Now, the…

With New Commissioners, MLB and the NBA Rethink Their Marketing

Baseball closes in on an agency as basketball takes in final pitches

Major League Baseball and the National Basketball Association have something in common beyond new commissioners: Each is close to hiring an ad agency to lead its marketing efforts.  MLB is further…

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