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Topic: Southwest Airlines

Family Kicked Off Southwest Flight After Father Tweeted Complaint Agent demanded tweet be deleted before they could re-board

A family was asked to de-board Southwest flight 2347 from Denver to Minneapolis on Sunday, following the father tweeting a complaint about a "rude" gate agent. Duff Watson had received priority…

July 23, 2014, 4:54 PM EDT

TBWA Recasts Again Atop Its Creative Department in L.A. BBH's David Kolbusz reportedly in talks to partner with Stephen Butler

For the second time in as many years, TBWA is recasting at the top of the creative department of its largest office, according to sources. David Kolbusz, a partner and deputy…

February 16, 2014, 12:31 PM EST

Growing From Its Music Video Roots, This Shop Has Branched Into All Areas of Advertising Ghost Robot counts Ford among its accounts

Specs Who (Back row) Partners/executive producers Mark De Pace and Zach Mortensen; (front row) head of production Belinda Mayne and director/creative director Adam Levite What Production company Where Brooklyn, N.Y. Behind the garage doors…

January 16, 2014, 7:42 AM EST

5 Great Snapchat Ideas for Big Brands Best-of concepts from 583 social creatives

Tongal wanted to wrap its head around Snapchat marketing, so in mid-November the crowdsourcing contest platform encouraged its social-media-minded community to contribute ideas for major brands. Five-hundred-eighty-three creative folks quickly…

November 26, 2013, 2:20 PM EST

Judge Rules in Favor of Dish in DVR Ad-Skipping Dispute With Fox Yes, you can still use your Hopper

Dish has won another battle in its ongoing war with Fox over whether or not its ad-skipping software is legal: A panel of judges upheld Los Angeles district court Judge…

July 24, 2013, 4:45 PM EDT

Dish's Marketing Strategy Goes Big With Southwest Airlines Push Aggressive MSO boosts controversial Hopper with Sling

If you're on a Southwest Airlines flight between now and New Year's Eve, you're going to see a lot of Dish Network. The company logo will be on the waiting…

July 3, 2013, 9:20 AM EDT

Ad of the Day: Southwest Airlines Known for its playful side, the carrier crafts a grander brand message through TBWA\Chiat\Day

TBWA\Chiat\Day's first brand image ad for Southwest Airlines since winning the assignment way back in July 2012 feels big, yet also down to earth. The bigness—a change of tone for a…

March 19, 2013, 12:43 PM EDT

Real-Time Bidding's Biggest Buyers AT&T leads the programmatic pack

EMarketer expects spending on real-time bidding to nearly double this year. In fact, the share of brands that buy their display ads via a programmatic pipeline of ad tech firms…

November 26, 2012, 4:14 PM EST

The Spot: Frequent Fliers Southwest Airlines knocks people around to illustrate the perils of business travel

IDEA: You are now free to move about the obstacle course—but be ready to get punched and pushed into a sea of grubby water or a pit of scorching foam.…

September 18, 2012, 3:27 AM EDT

Southwest Airlines (Finally) Selects a Shop New agency to craft new brand positioning

Finally, there's a winner. Southwest Airlines has hired TBWA\Chiat\Day for a key creative assignment after a lengthy review. The Omnicom Group shop's Playa del Rey, Calif. office will handle the business.…

July 3, 2012, 1:51 PM EDT

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