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Topic: Snickers

For Tax Day, BBDO Tells the True Story of a Woman Who Tried to Write Off a Snickers Bar

It didn't go over so well

Tax Day isn't usually a time for great brand creativity, but BBDO New York goes the extra mile this year with a short documentary about an Arizona woman who tried…

Snickers Got YouTubers to Post Terrible Videos as If They Recorded Them Hungry

Another fun take on 'You're Not You'

For a campaign that's five years old, Snickers' "You're Not You When You're Hungry" is having quite the creative renaissance this year. The Super Bowl ad was fantastic (as was the…

Filmmaker Robert Rodriguez Has Some Encouraging Advice for Creative People

Don't wallow in failure, or you'll miss your best ideas

Failure has been key to Robert Rodriguez's success. Rodriguez, a filmmaker who's now chairman of his own cable TV network, El Rey, said some of his best ideas for movies came…

Top 10 Branded Videos: Durex's Secret Bedroom Technology Takes Over YouTube

Plus, Air France soars with inside peek of airplane

Durex's clever technology-bashing video is having a reverse effect, racking up 12 million views on this week's Adweek/Tubular top 10 branded video chart. The condom brand's three-minute video punks a group…

Snickers Turned Marcia Brady Into Danny Trejo on 'Hungerlapse' Billboard, Too

The ultimate angry paint job

BBDO New York's "Brady Bunch" Super Bowl campaign for Snickers had a great out-of-home teaser element that not too many people saw—but now you can, as video of it was…

Snickers Took Over the Back of SI's Swimsuit Issue With a Ssssplendid 'You're Not You' Ad

Model becomes Medusa

Snickers and BBDO New York have followed up their brilliant "Brady Bunch" Super Bowl ad with an inspired print piece—taking over the back cover of Sports Illustrated's new Swimsuit Issue…

Snickers' Brady Bunch Ad Wins First Super Clio for Best in the Big Game

Industry honors BBDO N.Y.

BBDO New York is taking home the inaugural Super Clio for the best commercial in Sunday's Big Game. The agency's Brady Bunch ad for Snickers, featuring Sons of Anarchy actor…

What Kinds of Super Bowl Ads Generated the Most Online Buzz?

How celebs, hashtags and logos fared

Now that the advertising industry has dissected which Super Bowl brands nailed and failed TV creative last night, it is probably a good time to take a look at how…

Snickers' Brady Bunch Ad Is Here, and It's One of the Funniest Super Bowl Spots Ever

Danny Trejo, and a very special guest

Here's the story, of a man named Danny. Danny Trejo, that is, and he just might win the Super Bowl. Snickers just released its full 30-second Brady Bunch-themed Super Bowl spot…

Danny Trejo Is Marcia From the Brady Bunch in Snickers' Super Bowl Teaser

Mars brand sets contest for fans to see the full spot early

Marcia, Marcia, Marcia! Jan Brady would be shocked to see how grumpy her sister has become in Snickers' teaser for its Brady Bunch-themed Super Bowl ad. Indeed, she's so grumpy that…

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