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Topic: Smartwater

How Bruce Greenwood Ended Up Speaking Only in Ad Slogans A chat with the director of And Now a Word from Our Sponsor

It’s a story that may too closely resemble reality for some in the ad industry: You wake up one morning and realize that you can only speak in slogans. Next…

May 3, 2013, 6:02 PM EDT

Droga's Delicious World Mondelez, Coca-Cola fuel growth, as Prudential gets love at Cannes

Some 400 members of Mondelez International’s global team huddled in Istanbul two months ago to talk about the company’s future. It was their first meeting since Kraft spun off the…

December 10, 2012, 12:03 AM EST

Top 10 Commercials of the Week: Sept. 14-21 Jennifer Aniston reveals all, automakers tug at the heartstrings, and a cancer survivor's luck runs out

This week, we discovered that, yes, ordering Internet service can be easier than body-waxing Sasquatch, some people will eat candy that comes from another person's sweaty armpit, and how scary…

September 21, 2012, 11:44 AM EDT

Jennifer Aniston Reveals All, Including Huge Triplets-Filled Belly, in Smartwater Ad A step up for the Glacéau brand

This is better from Smartwater. The Glacéau water brand has used Jennifer Aniston for some time—finally they've produced a piece of content together that feels somewhat fresh. Once again, the…

September 19, 2012, 1:25 PM EDT

Jennifer Aniston Goes Topless in Smartwater Ad

Jennifer Aniston's new series of ads for Smartwater, which includes a topless yet modest photo of the superstar actress, is stirring up interest, and not just within pants. That the…

June 3, 2011, 8:32 AM EDT

Jennifer Aniston starring in ad, not sex tape

The luddite Jennifer Aniston turns in a winning performance in this new Glacéau Smartwater spot, even though the premise is pretty stale. She is joined by Keenan Cahill, Paul "Bear"…

March 7, 2011, 3:00 PM EST

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