Topic: Sharpie

BBH, PHD Take Global Lead on Newell Rubbermaid

Creative, media consolidation affects dozens of agencies

Newell Rubbermaid is consolidating its lead global agency roles for advertising and media buying. Bartle Bogle Hegarty will lead creative for the conglomerate out of its New York office, with help from the…

Sharpie Doodles Could Get Teens on MTV

Brand runs digital contest centering on user-generated art

Sharpie wants to get teenagers doodling. The brand has launched a back-to-school campaign that gives them a chance to have their Sharpie-made "artwork" featured during MTV’s forthcoming Video Music Awards. In…

Ad of the Day: Sharpie

Draftfcb celebrates magic-marker artists like cup-doodler Cheeming Boey

The permanent marker might not be as celebrated as the paintbrush, the chisel, or even the ball-point pen. But it can launch an artistic career just the same. That's the message…