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Topic: Sexism

Could the JWT CEO Scandal Become a Watershed Moment for Change?

Ad industry leaders said (almost) all the right things

Unlike 4A's conferences in recent memory, soul-searching was the underlying theme in Miami this year—mostly the result of the fallout from the case against former J. Walter Thompson CEO Gustavo…

Actresses Read the Real (and Really Sexist) Casting Calls They're Subjected to Each Day

Project encourages women to create their own content

If you needed evidence women are still stymied by stereotypes in ads and shows, look no further than this eye-opening and eye-rolling video. "Casting Call, The Project" features 18 women reading…

Hasbro Says It Left Rey Out of Star Wars Monopoly to Avoid Spoilers

Fans of female characters keep up pressure on marketers

Star Wars: The Force Awakens introduced several new characters to the Star Wars universe, with one of the most notable being scavenger heroine Rey. Some of the fans of Daisy Ridley's…

GoldieBlox Imagines If Indiana Jones, James Bond and Other Movie Heroes Were Women

Toy brand tackles sexism in Hollywood

GoldieBlox has defined its advertising with feminist messages, so it makes sense that the brand would launch its new action figure, Ruby Rails, with an ad that rails against sexism…

Ads for Stereo Equipment Sure Got Weirdly Sexist and NSFW Back in the '70s

Revisiting classics like 'Great Knobs'

Companies got away with some pretty racy advertising in the '70s—the cocaine paraphernalia ads uncovered earlier this month certainly showed that—and, as it turns out, selling stereo equipment could be just…

Online Ads for High-Paying Jobs Are Targeting Men More Than Women

New study uncovers gender bias

A report claims some online advertising may be showing a bias against women by serving ads for high-paying jobs disproportionately to men. Researchers from Carnegie Mellon University said their study looking at online…

Is Old Spice's 'Mandroid' a Sexist Ad Campaign or a Satire of Sexist Ads?

'The product as aphrodisiac' is one of marketing's oldest tropes

As Old Spice and agency Wieden + Kennedy continue to roll out ads featuring their chronically malfunctioning spokes-bot, it's hard to decide if they're succumbing to one of the most…

Snapchat CEO Apologizes for 'Idiotic' Emails From Frat Days

Says they don't reflect his views on women

Snapchat’s CEO Evan Spiegel has apologized after a series of emails from his college days revealed insensitive statements regarding women. Gawker’s Valleywag published Spiegel’s e-mails from when he was a…

Construction Workers Yell Messages of Empowerment to Women in Snickers Stunt

So when you're hungry, you're not a creep?

Australian construction workers simply aren't themselves in this amusing stunt from Clemenger BBDO in Melbourne. In fact, they're actors who shout empowering statements to women on the street in a…

Watch This Woman Become a Man to Protest Unequal Pay in Sweden

Annelie Nordström's extreme makeover

We've seen plenty of women get makeovers in advertising lately—either in pursuit of some market-driven ideal of beauty, or in critique of same. In this video, though, a woman is…

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